1. What is a CVB – and why you need to know!
UIA Associations Round Table Asia-Pacific 2018
What is a CVB –
and why you need to know!
Clara Fernández López, External Relations Manager UIA

2. What is a CVB...
What is a CVB and why is its service free of charge for you? What services can you get from a CVB? Why could your event be more successful with the support of a CVB? Why is UIA telling you this?

3. What is a CVB...

4. What is a CVB... ... a Convention and Visitors’ Bureau (or a CB)
51% of international associations worldwide are not familiar with the services offered by a CVB
only 14% have used the services of a CVB in the past 5 years

5. What is a CVB...
A not-for-profit organization primarily funded by its local government
Mission
promote the long-term development and marketing of a destination
Focus on
Convention sales
Tourism marketing
Services

6. What is a CVB and what can a CVB do for you?
Best first contact for your association’s events planning
Neutral advice, local support, free of charge
congress venues
hotels
facilities, accessibility and transportation
attractions, restaurants and activities

7. What is a CVB and what can a CVB do for you?
Assistance in preparing and presenting bids Open for the association a network of local services and suppliers Give assistance to local members and organizing committees Promote and market your event and your association’s work

8. ...and why is the CVB‘s service free of charge for you?
Your association’s events matter!
Associations are partners of the meetings industry
Destination marketing through associations’ events
Associations’ headquarters in destinations
Long-term financial impact of association’s events at the destination

9. What services can you get from a CVB?
Promotional services
Site inspections and bookings
Your local partner for suppliers
Support around your meeting programme
tours, special venues, sightseeing
welcome packages
Your link to local authorities

10. Why could your event be more successful with the support of a CVB?
Ask the CVB for something different!
Ask the CVB for contacts to the academic world
Legacy programmes
Community engagement
Skills development

11. Why is UIA speaking up for CVBs?
Power of networking Efficency of non-governmental networks / organizations Relevancy of congresses and meetings for associations’ work

12. And join us with your questions an your experience!
UIA Associations Round Table Asia-Pacific 2018
THANK YOU!
And join us with your questions an your experience!
Clara Fernández López, External Relations Manager UIA