1. INTRODUCTION TO COMMUNICATION
NOOR SHAHARIAH BT SALEH
FSTPI
LANGUAGE AND COMMUNICATION DEPARTMENT

2. WHAT IS COMMUNICATION?
from the Latin word ‘communis’, which means ‘similarity’ or ‘equality’
a process of sharing information, ideas and feelings.

3. COMMUNICATION: an active process and a changing event
two-way traffic and not one-way process

4. COMMUNICATION INVOLVES:
spoken or written words
body language
personal mannerism style
physical environment

5. THE PURPOSES OF COMMUNICATION
persuasion
improving relationship
informing
sharing
discovering and uncovering information

6. ELEMENTS OF COMMUNICATION
1. Who – the sender
2. To whom – the receiver
3. What is said- the message
4. What channel – the mode
5. The effect – the feedback

7. FORMS OF COMMUNICATION
There are several forms of communication which are:
speech
written
symbols
gestures

8. TYPES OF COMMUNIATION

9. 1. Intrapersonal communication
Involves internal thought or language,
engage one person
An active internal process of thought in processing messages
Sender own feedback

10. Examples: Daydreaming Nocturnal dreaming Speaking aloud (to oneself)
Reading to oneself
Writing thoughts and observation (diary, journal)
Thinking / sense-making

11. 2. Interpersonal communication
Takes place between two or more individuals on a personal, face-to-face level
meetings, employment interviews, or direct selling

12. Types of interpersonal communication behaviour
Verbal cues
Non-verbal cues

13. Verbal cues:
Vocalised or spoken form in sending the message. Business communication consider two styles
Formality
written is more formal than spoken
for example:
I’ve (I have), we’d (we would/had) used mostly in conversation
We do not use perhaps,
Diplomacy
English can sound diplomatic
Examples- I’d like instead of I want
That is not very likely instead of That is impossible

14. Non-verbal Cues:
process of communication through sending and receiving messages that are not spoken
in the form of
body language
Gestures
Postures
facial expression
dress and physical appearance and
eye contact

15. Activity 1
Change these spoken English phrases to more formal written language:
1. I'd like an answer from you soon.
2. If I were you, I'd launch the new product in April.
3. We'd suggest that you consider a different option.
4. Why don't we meet next Tuesday afternoon?
5. You can solve the problem in two ways.

16. Activity 2
Change these direct statements to more diplomatic statements:
I want to look at the report now
We can‘t possibly do that
Next month is impossible
I am fed up with these late payments-this is the third time!
This machinery is much too sophisticated for what we need

17. 3. Group Communication Occurs in groups between 3 to 20 individuals.
Also known as small group communication
Mixes interpersonal communication interactions with social clustering

19. Activity 3 1) Writing a blog
Based on the situations below, determine whether they belong to intrapersonal communication, interpersonal communication or group communication
1) Writing a blog
2) Lily giving a thumb‘s up to her sister‘s cooking
3) ―Hello and welcome to our charity fundraiser, we hope to get a lot of money for charity tonight.‖
4) Conciously appreciating the sunrise
5) ―I kept thinking about the decision made by him yesterday‖
6) Siti had a beautiful dream last night
7) Chatting with Kelly on MSN Chat
8) ―So, Miss Suzana, can you tell me a little bit about yourself?‖
9) ― I think he is crazy, talking to himself all day long!‖
10) ―We are here in our counseling program in order to help each other in any way we can‖.

20. Reference
Effective Communication Module: UMB 1052