1. What was the main reason for our certain choices of audio
What was the main reason for our certain choices of audio? What sort of mood and tone is created through the music, and what is the significance of trump’s voice over his own audio?

2. Remy Phipps Dalton Xue Tanya Mikhailova
“Great Respect”
Remy Phipps
Dalton Xue
Tanya Mikhailova

3. Rhetorical Purpose…
In our political advertisement, we included examples of ethos, logos and pathos to persuade voters to resist on voting for Donald Trump. With all three mixed together into a 45 second advertisement, it can be pretty convincing to vote against him.

4. Ethos
Clipart Kid
For ethics, we provided specific tweets proving Donald Trump’s ill witted disrespect towards the abilities and qualities of women. This is not ethical, especially in our current society, yet, because he is Donald Trump, he thinks he can say anything.
ClipArtBest.com

5. Pathos
We appeal to the emotions of the audience through the organization and timing of the advertisement. The background music, the audio of Trump, and the pictures of his tweets provoke a repulsive attitude against Trump.
Emoji Islan

6. <Logos>?
Our statistics or physical evidence include the tweets from Donald Trump. These tweets are primary evidence towards Donald’s true belief of women’s rights and their place in modern America.

7. Our Audience
Our political advertisement is addressing year old individuals. We chose to reach out to this community because of their large impact on the election along with their equivalent impact on the economy and society that wraps around them.

8. Cliparting.com
Our Audience (cont.)
Cliparting.com
According to the 2010 census of the United States, year old men and women dominate the current population size. That shows why this specific audience should be targeted when it comes to our political advertisement. The more voters we can influence the better of a chance Trump will be voted against.
Cliparting.com
Cliparting.com

9. Values, Beliefs, & Assumptions
As previously stated, this specific audience includes the most powerful men and women in the United States. Each and every belief, value, and assumption from each person within this age group hold an enormous impact on election outcomes as well as, progress of surrounding communities, governments, and societies as wholes.
Social Media Week

10. Values, Beliefs, & Assumptions (cont.)
Promising job quality for women
Men value their women (wives/daughters)
Do not appreciate being lied to
Abortion rights – “women should be punished”
Wonkette

11. Values, Beliefs, & Assumptions (cont.)
More respect for women
Equivalent workforce opportunities
between men and women
Some men wish for equality as well
Equivalent pay needs to be enacted
IF Trump becomes President, the progress from the 18th Century vanishes.
Source

12. Values, Beliefs, & Assumptions (cont.)
Hillary for better representation of women’s right OR
Donald’s campaign that may make America great again but will bully and harass women
Possible diminishing of women’s rights and increased gender tension
Keep Calm-o-Matic
Spreadshirt

13. The Argument :D DO NOT VOTE FOR TRUMP!
No but really, don’t do it… because of how he poorly treats women and badly influences men.