1. When It Comes To Entertainment Programs, Nothing Else Gets People Talking Online Like Ad-Supported TV Content
Only one other ad-supported video platform, Twitch, had a program trend in the Top 10 at any point during the four-week primetime analysis
Four-Week Time Period (Primetime)
# of Top 10 Trending Entertainment Programs By Platform
(Netflix, Amazon, Hulu) 1
Source: VAB custom analysis of Top 10 trending Twitter Topics each night (8:15p, 9:15p, 10:15p, 11:15p) during 4-week time period (10/ – 11/6/2016). Based on unique program counts.