1. JRNL 53 – CLASS 2 – FEBRUARY 6, 2018
PROF. VACCARO

2. TODAY’S ROADMAP Understanding your audience Deciding what to publish
Key points: audience
Common editing issues
Grammar Basics: Parts of Speech
AP Style Highlights
Next Class
AP Style Quiz (test run)

3. uNDERSTANDING YOUR AUDIENCE
Age
Ethnic background
Gender
Location
Income
Martial/Parental status
Interests, Styles

4. Deciding what to publish
Impact
Novelty
Prominence
Timeliness
Proximity
Human interest
Conflict

5. KEY POINTS: AUDIENCE
Monitoring audience on a consistent basis is important for continued growth
Editors should look at material that works for their audience; demographics will dictate what type of news works best
Study data and analytics on posts and platforms
Conduct surveys and generate focus groups

6. Common editing issues Common Factual Errors
Names and titles
Place names
Numbers
Manipulation of Images and Videos
Buried leads
Lack of information
Lack of sources
One-sided

7. Grammar basics: parts of speech
Verbs
a word used to describe an action, state, or occurrence, and forming the main part of the predicate of a sentence, such as hear, become, happen
Nouns
a word (other than a pronoun) used to identify any of a class of people, places, or things ”
A proper noun or proper name is a noun representing unique entities (such as India, Jupiter, Harry, or BMW), as distinguished from common nouns which describe a class of entities (such as city, animal, planet, person or car)
Pronouns
a word that can function by itself as a noun phrase and that refers either to the participants in the discourse (e.g., I, you ) or to someone or something mentioned elsewhere in the discourse (e.g., she, it, this )

8. Grammar basics: parts of speech
Adjectives
a word or phrase naming an attribute, added to or grammatically related to a noun to modify or describe it; It’s a big table. (size) It’s a round table. (shape). It’s an old table. (age)
Adverbs
a word or phrase that modifies or qualifies an adjective, verb, or other adverb or a word group, expressing a relation of place, time, circumstance, manner, cause, degree, etc. (e.g., gently, quite, then, there)
Conjunctions
a word used to connect clauses or sentences or to coordinate words in the same clause (e.g., and, but, if )

9. AP STYLE HIGHLIGHTS
Each class we’ll highlight different points of the AP Style Guide for you to know, and eventually remember forever!
These notes don’t often change, so things you learn today should be relevant for the rest of your career

10. AP STYLE: dates / numerals
You should use the abbreviations A.D., B.C., a.m., p.m., No., and also certain months when used with figures or the day of the month. For example,
Correct: In 900 B.C.; at 10:30 p.m., in theater No. 9, on Dec. 21.
Wrong: Late in the p.m., we wanted to see a movie but couldn’t find the right No. theater.
These abbreviations are only acceptable when used with figures.
Abbreviate only the months Jan., Feb., Aug., Sept., Oct., Nov., and Dec. All months should be spelled out when used alone or with alone with the year. For example,
Wrong: My birthday is in Aug.
Correct: My birthday is in August.
Wrong: They were married in Sept
Correct: They were married in September 2005.
Correct: My birthday is Aug. 17, 1989.

11. Ap style: addresses Addresses
In numbered addresses, abbreviate avenue (Ave.), boulevard (Blvd.), and street (St.)
Correct: The President lives on Pennsylvania Avenue
Correct: The President lives at 1600 Pennsylvania Ave.

12. AP STYLE: STATES States
Some states are abbreviated, as is the United States with periods (U.S.), in some circumstances
For a full list of AP Style state abbreviations, see full page.

13. Ap style: government orgs
Government and Nongovernmental Organizations
Some organizations and government agencies are widely recognized by their initials and can be referred to using their abbreviations. However, this is not required. Let the context of your particular circumstance determine whether you want to use the abbreviation for organizations and agencies like the GOP, CIA, FBI, etc.

14. Next class Start reading none-school material
Pick up Rolling Stone, Sports Illustrated, The New Yorker
Find features, long stories
Look for style
Look for words
Look for grammar and punctuation
Train yourself to read and read for the sake of personal growth