1. Retail
Merchandising
Standards

2. Why Do We Need Standards?
Every major retailer in the world needs to have a higher level of
execution to survive today!
Today’s customer has more choices than ever before!
The smallest detail can affect a customer’s decision to purchase or not!
Retail is Detail

3. Why Do We Need Standards?

4. Why Do We Need Standards?

5. What is the definition of insanity?
Doing the same thing day in and day out……
and expecting different results!

6. The Merchandising Standards
Book is an extremely helpful guide in assisting you in merchandising your store effectively.

7. There are four major pillars in merchandising
for profitability

8. A) Facing up can even become part of the closing procedures
A) Facing up can even become part of the closing procedures. If done nightly, it can become an efficient timesaver. It should also be part of the daily regimen.
B) Shelf Tags: If you don’t know how much it is….does your customer? Again…Routine Maintenance!
C) Product placement is a very underestimated tool of the trade.

9. You have 1.3 seconds to capture the customers eye…
Your signs need to be impactful, a quick read, and attention getting. This is where many stores fall down, and it separates the “barely mediocre” stores to the great ones.

10. Something like an out of date product can turn a customer away before you know it!
Remember that all of your sections are telling your customers a story, every chapter needs to be well-defined.
Cap shelves can be a great attention getter for certain products. Be sure to capitalize on this space.
Dump Bins…. Curse or Cure?

11. Dump Bins are great vehicles for moving product when used properly.
Remember your customer deserves that
aisle space.

12. These are your most valuable pieces of real estate in the store!
Are they impactful, exciting, and attention getting?

13. How do your ends measure up?

14. FACT
The bottom line…….
Need to sell 10 Tylenol to equal the profit $$$ of 1 Pharmasave Acetaminophen.
Need to sell 13 LISTERINE to equal the profit $$ of 1 PS ANTISEPTIC MOUTHWASH.

15. Compare and Save is the key…..
Use the strategy that works for you.
Compare and Save is the key…..

16. The seasonal business in our stores is a critical factor to our success.
If executed properly, it can be a very profitable area for us.

17. Some examples of some great seasonal
displays:

18. “Sorry it’s not my section”
There is no such thing as……
“Sorry it’s not my section”
The success of the business is critical to everyone’s “section”.