1. Why the bid team can’t win the bid
Anna Hutton-North

2. Overview What is a bid Who is involved Let’s take a step back
What are the five steps
What does good practice look like

3. What is a bid
“An opportunity to offer services and products to an organisation who is looking to procure them.”

4. Creating a client facing team

5. Taking a step back
The purpose of bidding is to win work. The smart organisation needs to know when to start the bidding process.
The question is – when does it start?

6. The five key steps to creating the perfect bid lifecycle

7. Using the 5 tenements to be client-centric

8. Analyse market and raise profile
Offering
Making it easy
Consistency
Starting the bid process
Bid opportunity

9. Targets and segmentation
Know your clients
Track your opportunities
Share client insights

10. Identify opportunities
Likely performance
Client research
Bid requirements

11. Pursuit and proposals Bid/No bid Sign-off Adding pizzazz
Involve wider team

12. Client review Requesting feedback Conducting debrief
Assess the bids you turned down

13. What good practice looks like
United client facing team
Sharing insights across the team
Common objectives and goals
Shared understanding of must-have wins
Clear understanding of the bid process
Being prepared to continually improve