1. Logos Pathos Ethos

2. Today’s Goals Focus Questions
Explore The Rhetorical appeals: Logos Pathos Ethos in writing tactics
To identify LPE in writing
How can I use persuasion techniques to convince others?
What are the different types of persuasion?

3. Let’s Review!

4. Logos
Pathos
Ethos
Strong writers build their arguments on a foundation of logic using techniques such as:
Audiences don’t respond well to overly emotional appeal. Strong writers invite readers to care about their subject matter by using diction, evidence, or claims that inspire emotion, such as:
Different readers require different kinds of ethos. Strong writers use voice and tone and well as credential pieces of evidence to make themselves:
Case studies
Cause and effect
Authority
Facts
Statistics
Analogies
anecdotes
Trustworthy
Educated
Reliable
Credible
Honest
Fair
Love
Pity
Justice
Patriotism
Hope
Jealousy
Fear
Anger
Aristotle says: “The use of reason is more distinctive of a human being than the use of his limbs.”
Aristotle says: “ Every action must be due to one or other of seven causes: chance, nature, compulsion, habit, reasoning, anger, or apetite.”
Aristotle says: “Character might also be the most effective form of persuasion.”

5. You will only have the full time in class today to work on this
You will only have the full time in class today to work on this. Tomorrow we will have another assignment related to this, and Friday you’ll have a mini project. Use your time wisely. I will be checking for progress tomorrow.
I am providing you with a LPE 6 pg packet
1st page- review notes
2nd page- Ethos
3rd page- Pathos
4th page- Logos
5th page- Writing your own persuasive sentence
6th page- Identify in mini Advertisments