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CANNABIS PRICES AND PREMIUMIZATION BEFORE
AND AFTER LEGALIZATION AND REGULATION: Preliminary evidence from the California market Robin Goldstein, Daniel Sumner & Alexandra Fafard University of California Agricultural Issues Center I’m calling this “immediately after” meaning less than half a year.
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A NOTE ON TERMINOLOGY: “Marijuana” vs. “Cannabis”
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Marijuana Cannabis
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Marijuana Cannabis
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Marijuana Cannabis
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Marijuana Cannabis
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We surveyed 3 products: 1oz flower, 1/8oz flower, and 500mg oil cartridge.
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AIC Retail Price Survey: Oct 2016, before AUMA vote
Variable Obs. Mean ($) Std Dev Minimum Maximum RETAIL AND/OR DELIVERY Retail (yes=1) 565 57% 0.50 1 Delivery (yes=1) 265 47% RETAIL PRICE 1/8 oz dried flower Low price 561 28.2 9.7 8.0 55.0 High price 54.5 16.4 13.0 125.0 1 oz dried flower 503 181.3 68.0 20.0 400.0 341.7 111.5 70.0 1000.0 0.5g Cartridge 327 30.3 7.8 10.0 328 41.5 13.1 15.0 120.0 RATING Google Local 89 4.4 0.6 0.0 5.0 Yelp! 127 4.2 0.9 Weedmaps 556 4.7 0.4 Leafly 105 4.6
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Prices correlate positively with THC levels
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Prices correlate inversely with package size
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Price distribution before the AUMA vote
Global $35 Global $50 Local $25 Local $70
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Price distribution movements after the AUMA vote
Global $20 New Local $60 Local $75 Low-end mean = $27.34 Low-end change = -2.8% High-end mean = $53.87 Price premium = 97.1% High-end change = -1.1% Price premium change = +3.6%
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Low-end 1/8 oz flower prices
Price distribution changes in the 4 months after CA Adult Use of Marijuana Act vote: Low-end 1/8 oz flower prices Movement of modal generic marijuana prices in AIC retail survey, November 2016-March 2017 (not quantity-adjusted), with 2 modal prices: the bottom modal price falls from $25 to $20, and the top modal price remaining stable at $35. (In all 3 charts above, X-axis is price, and Y-axis is frequency distribution.)
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High-end 1/8 oz flower prices
Price distribution changes in the 4 months after CA Adult Use of Marijuana Act vote: High-end 1/8 oz flower prices Movement of modal premium marijuana prices in AIC retail survey, November 2016-March 2017 (not quantity-adjusted), with 2-3 modal prices: the bottom modal price remains stable at $50, the top modal price rises from $70 to $75, and a new third modal price arises at $60. (In all 3 charts above, X-axis is price, and Y-axis is frequency distribution.)
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Price distribution changes in the 4 months after CA Adult Use of Marijuana Act vote:
High-end and low-end 1/8 oz flower prices
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Average prices 2 months before vs. 5 months after CA cannabis regulations took effect on Jan : Full sample
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Average prices 2 months before vs. 5 months after CA cannabis regulations took effect on Jan : Licensed vs. unlicensed retailers
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Many thanks to our team of AIC research assistants!
Robin Goldstein University of California Agricultural Issues Center Correspondence:
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May 2018
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Sung from the perspective of a cannabis operator
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Economists, yes, they rob I Sold I several licenses
Minutes after they took I From my bottomless money pit Sung from the perspective of a cannabis operator
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But my hands were made strong
By the hand of the AIC We look forward to this equilibrium Triumphantly
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Won't you help to sing These songs of freedom From all the pesticides Regulation’s on
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Legalize yourselves from
mental slavery None but our forms can free our minds Have no fear for the California agencies Just turn cannabis to wine
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How long shall they squeeze
our profits While we stand aside and look? Ooh…some say it's just a part of it We've got to submit de books
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Won't you help to sing These songs of freedom From all the pesticides? Regulation’s on Taxation’s on Vacation’s gone Guitar solo
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Vaporize your irregularities
Sign de papers, pay de fees Internalize the vocabularities Call it cannabis, not weed
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How long shall they eat our profits
While we stand aside and puff? Some say it's just a part of it We've got to fulfill de Gov
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Won't you help to sing These songs of freedom From all the pesticides Regulation’s on All those pesticides Taxation’s on Songs of freedom.
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Sung from the perspective of a cannabis operator
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