1. Apply: Strategic Plan EvaluationXX
Bus/475

2. Strategic plan of Hoosier Media, Inc.
How should the company measure organizational performance?
How will the company examine what progress is being made toward the stated objectives?
What criteria will be used when determining whether company objectives are measurable and verifiable?
Based on your knowledge of the company, what changes should be made to reposition Hoosier Media competitively for the future?

3. Strategy Plan Evaluation
The strategy-evaluation process must exhibit several characteristics to be effective.
Strategy-evaluation activities must be economical
Strategy-evaluation activities should be meaningful
Strategy-evaluation activities should provide timely information
Strategy-evaluation activities must be economical; too much information can be just as bad as too little information, and too many controls can do more harm than good.
Strategy-evaluation activities also should be meaningful; they should specifically relate to a firm’s objectives. They should provide managers with useful information about tasks over which they have control and influence.
Strategy-evaluation activities should provide timely information; on occasion and in some areas, managers may need information on a daily or even continuous basis.

4. Evaluating a Strategic Plan

5. Find Balance
Step back for a moment, then ask these questions to find balance and evaluate the strategic plan.
Does your plan connect your mission to your vision?
Is your plan realistic?
Is your plan integrated?
Is your plan balanced?
Is the plan complete?
Is the document clear?
Evaluation of a strategic plan involves determining if it’s appropriate and achievable for the purposes it is intended. The plan needs to undergo critical questioning and analyzing to find out if the correct method was formulated. Strategy evaluation is essential to ensure that stated objectives are being achieved. Strategy should weigh the business goals against the strategic plans in place and connect with Hoosier Vision Inc. vision and mission statements.
At the end of the presentation these questions should be able to be answered.

6. Corrective Actions
Corrective action depends on the discovery of deviations and the ability to take necessary action. 
Causes of deviations can range from unrealistic objectives to the wrong strategy being selected achieve organizational objectives.
Each cause requires a different corrective action. 
Normal mode - follow a routine, no crisis approach; this take more time
As hoc crash mode - saves time by speeding up the response process, geared to the problem ad hand.
Preplanned crisis mode - specifies a planned response in advance; this approach lowers the response time and increases the capacity for handling strategic surprises.
(Barnat, 2014)
Corrective actions that should be taken to ensure company operations are correctly aligned with the strategic plan. When standards are not met, managers must carefully assess the reasons why and take corrective action. Managers can choose to either do nothing, they can correct the actual performance, or they can revise the standard. (Barnat, 2014)

7. Measuring Organizational Performance
Hoosier Media needs to measure specific information to develop the organizational performance.
Identify the Strategic Measurements Right Down to Departmental Level
Simplify the Performance Measures
Measure the Right Things
Eliminate “Silo” Thinking
Measuring Your Organization’s Performance
(Stanleigh, n.d.)
Measuring Organizational Performance is an essential part of accessing the progress of Hoosier Media, Inc. institution.
It involves comparing the achievements of the company against the set goals. This can be done through the top-down approach in analyzing achievement.
First, Hoosier Media Inc. needs to have a clarified direction.
The senior leadership team creates the strategic plan.  The departmental heads cascade this plan to their employees. This communication includes how the strategy’s success will be measured. This will include; the number of new ideas generated, the number of innovation teams, the amount of time taken to go through each innovation gate, and potential sales or revenue that each innovation would generate.
Performance measures must be defined for each level of performance accountability.  The CEO and the executive leadership team of Hoosier Media Inc. will be ultimately accountable for the strategic measure of “overall customer satisfaction.”  The operations manager and their field supervisors can will be held accountable for a customer satisfaction rating from the feedback of the customers they service and the processes they manage.  What ultimately defines success for the top level customer satisfaction index will be the collection of data from all departments and their staff engagement in customer interaction at each level of accountability.
(Stanleigh, n.d.)

8. Measuring Progress Compare expected results to actual results
Investigate deviations from plans
Evaluate individual performance
Examine progress being made toward meeting stated objectives.
Put a system in place to help measure your goals and keep the plan on track. Keep it simple, such as checking off a completed task from a list, or use more complex measurement processes. Don’t forget to reward the team and yourself when your business goals are achieved.

9. Criteria used Determining Company Objectives are Measurable and Verifiable
Criteria for evaluating strategies should be measurable and easily verifiable.
Criteria that predict results may be more important than those that reveal what already has happened.
Strategy evaluation is based on both quantitative and qualitative criteria.
Human factors such as high absenteeism and turnover rates, poor production quality and quantity rates, or low employee satisfaction can be underlying causes of declining performance.
Marketing, finance and accounting, R&D, or MIS factors can also cause financial problems.

10. Legal and Regulatory Forces Financial Considerations
Criteria used Determining Company Objectives are Measurable and Verifiable Cont..
Economic Forces
Legal and Regulatory Forces
Financial Considerations
Competitive Advantage
External Considerations
Economic forces are essential considerations when coming up with effective business strategies. Inflation affects the cost of commodities, which could affect the company’s sales and revenues. Economic forces are essential in determining reasons for the reduction of business performance and sales.
Legal and regulatory forces are crucial to guide the operations in the business industry. The business should consider these forces and determine their contribution towards the reduction in its sales. The factors could be too strict in one industry, and they could contribute to a fall in the levels of the firm’s revenues.
Financial considerations and competitive advantage are important internal considerations. The firm should look at the competitive advantage it has over competitors. They need to identify superior processes and quality customer care service to become more competitive.
External considerations are crucial for the measurable criteria and company objectives. There could be a problem with customer satisfaction, or customers could have some misleading information about the firm. Talking with the customers and involving their opinions will enable the organization to identify the reason for the decrease in revenue and assist in rectifying their situation

11. Changes to be Made Be Flexible Business Processes Employees
Be Open to New Technology
Promote more online advertisements
Be Creative, Innovative, and Involved
Employee Satisfaction
Focus Toward Online Advertisements
The business world is always changing, and organizations should be flexible to allow for transformations. Hoosier Media Inc. should have flexible business processes and structure to give an allowance for change in case it is needed for better operations. (David & David, 2017) The firm needs to encourage the employees to be flexible and prepare them for change at any point in the organizational processes.
Technology is growing fast, and online ads are being used more than the print media. The business should use this to their advantage and develop strategies towards changing the line of its business. The change could be done to give online advertising a higher percentage of consideration to increase the revenues of this activity.
Employees need to be encouraged to be creative, innovative, and be involved in some problem-solving and decision-making processes within the organization.
The company’s employees may be having issues that are not being addressed by the company, which reduces their productivity and eagerness of the employees to put in their full effort of all projects. When the employees are satisfied, they will ultimaly work harder for the success of Hoosier Media Inc.

12. Conclusion
By Hoosier Media Inc. devoting time and effort into their business strategies, it shows determination and dedication. They have put forth effort trying to detect problem areas that have led to the decrease in sales and are ready to take corrective actions to turn the business into a profitable organization again. This can be one of the best realizations for a company to make and may create an extreme turn around for the organization.

13. References
Barnat, R. (2014). Strategic Management: Formulation and Implementation. Retrieved from control.24xls.com/en150 David, F. R., & David, F. R. (2017). Strategic Management A Competitive Advantage Approach (16th ed.). Florence, SC: Pearson Education. Stanleigh, M. (n.d.). Measuring Your Organization’s Performance. Retrieved from performance/