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Diversify, Niche, (Innovate), Collaborate or Die!
Richard Finlayson Diversify, Niche, (Innovate), Collaborate or Die!
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Australian RTOs Carrick Meridian Hostec Geos Austech HHH International
Adelaide Pacific International
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Scope Additional qualifications Skill sets
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Market Overseas Interstate Funding sources Fees for Service
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Products Short courses Consultancy Complimentary Business
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Unique Selling Point Unqualified boast: However:
“We’re the best hospitality training company in the world!” However: “We’re not only one of the best hospitality training colleges in Adelaide, but we were the only provider to win an award in the 2013 Restaurant & Catering Awards”
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Innovation
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Online learning – yes or no?
Specific types of online learning can be… Create something new Lead the market – be the next iPod!
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Continued… Both parties retain their independence & identity
Work together, brainstorm & share resources Practical examples: Sharing offices with non-competing RTO’s Having one booth for 2 companies at expo’s Joint tenders & submissions Sharing previous tenders & contracts Sharing Compliance Manager or approved Education Officer
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