1. University of Southern Queensland
13-15 August 2000
University of Southern Queensland
On Campus…Off campus…Online
You Choose
Peter Swannell
Vice-Chancellor & President
&
James Taylor
Deputy Vice-Chancellor (Global Learning Services)
ICDE SCOP 2000, Sao Paulo, Brazil

2. A Presentation to SCOP 2000 Sao Paulo, Brazil from Toowoomba
Queensland

3. What kind of university?
An e-University for an e-World
A University that acts locally and thinks globally
A Triple Option University offering CHOICE to its students
On Campus
Off Campus
Online

4. Faculty Distributions

5. Program Level Distributions

6. USQ’s Australian Students 1999
Queensland ,597
New South Wales & ACT ,463
Victoria
Western Australia
South Australia
Northern Territory
Tasmania
Australian’s living overseas
TOTAL 10,203

7. USQ’s Off-Shore Students 1999
Malaysia ,097
Singapore
Hong Kong
South Africa
Pacific Islands
Thailand
United Arab Emirates
Total, including students from 60 other countries ,154

8. Nature of USQ’s Off-campus Population: 1999
Students’ Age Total
Under % % % % % % %
Over %
TOTAL %

9. University Resources
USQ is a “Public” Australian University set up under State legislation via the “University of Southern Queensland Act”
It receives approximately 65% of its annual income as an “operating grant” from the Federal Government (including HECS payments)
The remaining income is generated from research and enterprise activities

10. Executive Management Structure
Vice-Chancellor & President
Prof Peter Swannell
Deputy Vice-Chancellor
(Academic)
Deputy Vice-Chancellor
(Research & Enterprise)
Deputy Vice-Chancellor
(Global Learning Services)
Registrar
Bursar

11. Deputy Vice-Chancellor (Academic) Portfolio
The Faculties, line management of the Deans, progress and assessment of PhD, MPhil students
Accreditation and Quality processes including Australian Universities Quality Agency, and TAFE articulation
Indigenous Higher Education Unit, Office of Preparatory and Academic Support, Wide Bay Campus

12. Deputy Vice-Chancellor (Research & Enterprise) Portfolio
Revenue-earning enterprise, business ventures, contract management INDELTA Ltd, NextEd Ltd etc
Grant & Contract Research including ARC funding and research policy
Development Office, Alumni, Marketing and Public Relations
International Office

13. Deputy Vice-Chancellor (Global Learning Services) Portfolio
13-15 August 2000
Deputy Vice-Chancellor (Global Learning Services) Portfolio
Deputy Vice-Chancellor
(Global Learning Services)
The Distance Education Centre, learning pedagogies, USQOnline, the GOOD project, print and multi-media
Information Technology Services on and off campus, including USQConnect, USQFocus & USQAssist
The Library, including the provision of print and electronic information on and off campus
ICDE SCOP 2000, Sao Paulo, Brazil

14. Management of Online Initiatives
13-15 August 2000
Faculties
Academic Board
Information Infrastructure
and Services Committee
VCC
Online Teaching
Management Committee
Online Systems
Management Committee
Marketing & Media
Coordinating Committee
ICDE SCOP 2000, Sao Paulo, Brazil

15. Three key enterprises involving USQ

16. INDELTA Ltd
A Company formed by USQ and Samuals with venture capital backing to provide web-based e-commerce, e-training, e-marketing solutions for business, schools and the wider community
An outcome from the creation of INDELTA as the “Business Face” of USQ in 1997/8

17. NextEd Ltd
An international service company delivering online award programs worldwide for universities via a robust network of mirror sites in strategic locations
USQ is a major shareholder in NextEd Ltd
USQOnline is a major customer of NextEd Ltd

18. USQOnline
The University of Southern Queensland’s online Award programs
Delivered via the Nexted platform and USQconnect
“More than just individual subject units”
Full Award programs leading to accredited Awards of USQ

19. USQ Intranets USQconnect: USQfocus: USQAssist:
Provides student and staff access to online materials, academic and enrolment data, tutorial support etc
USQfocus:
Provides staff access to information system
USQAssist:
Provides automated response to FAQs

20. Some key issues of fact and philosophy that drive USQ’s approach to flexible learning on campus, off campus and online

21. A Famous Prediction "gales of creative destruction”
Joseph Schumpeter (1934) predicted that every 50 years or so, technological revolutions would cause
"gales of creative destruction”
in which old industries would be swept away and replaced by new ones.

22. TECHNOLOGICAL CHANGES
Steam Power s to the 1840s
The Railways s to the 1890s
Electric Power s to the 1930s
The Motor Car s to the 1980s
Information Technology s to ?

23. Profound Changes in the Delivery of Education
Our expectations have changed
Our needs have changed
Our costs have changed
Our technologies have changed
Our pedagogies have changed
Our learners have changed

24. Some Key Characteristics of those Changes
They are global and borderless
They create: business opportunities
partnerships
increased choice
increased access
increased competition

25. The “Triple Option” Approach to Meeting People’s Needs
On Campus: Bringing learners to a campus and providing (upgraded) traditional face-to-face delivery
Off Campus: Taking education opportunities to people “In Their PLACE, In Their STYLE, IN their TIME”
Online: Global content delivered world-wide, and supported locally 24 hours per day, 7 days per week

26. The Big Picture
With the arrival of the Information Age, international and institutional boundaries are likely to become increasingly irrelevant….. global partnerships are inevitable.

27. The Big Picture
'The death of distance as a determinant of the cost of communications is the single most important economic force shaping society in the first half of the next century’
Cairncross (1997)

28. The Big Picture The death of distance Economic rationalism
User-pays-for-quality-service
Market driven
Rapid increase in dual mode institutions

29. Growth is the only certainty.
The Big Picture
Change is the only constant.
Growth is the only certainty.

30. Future Projections
A recent IBM report forecasts a threefold (US$4.5 trillion) jump in global education expenditure during the next 13 years.
(Source: Richard Gluyas, New Nabs e-School Deal 22 April 2000).
The World Bank expects the number of higher education students will more than double from 70 million to 160 million by 2025.

31. Internet Usage in Australia
In the year to February 2000, 43% of Australian adults used the Internet.
82% of Australian year olds accessed the Internet to April 2000 compared to 85% for the US and 70% for the UK.

32. Four Generations of Distance Education Technology
The Correspondence Model
The Multimedia Model
The Telelearning Model
The Flexible Learning Model

33. DELIVERY TECHNOLOGIES CHARACTERISTICS OF DELIVERY TECHNOLOGIES
First Generation
MODELS OF
DISTANCE EDUCATION
AND ASSOCIATED
DELIVERY TECHNOLOGIES
CHARACTERISTICS OF DELIVERY TECHNOLOGIES
FLEXIBILITY
HIGHLY
REFINED
MATERIALS
ADVANCED
INTERACTIVE
DELIVERY
Time
Place
Pace
THE CORRESPONDENCE MODEL
• Print
Yes Yes Yes Yes No

34. CHARACTERISTICS OF DELIVERY TECHNOLOGIES DELIVERY TECHNOLOGIES
Second Generation
CHARACTERISTICS OF DELIVERY TECHNOLOGIES
MODELS OF
DISTANCE EDUCATION
AND ASSOCIATED
DELIVERY TECHNOLOGIES
FLEXIBILITY
HIGHLY
REFINED
MATERIALS
ADVANCED
INTERACTIVE
DELIVERY
Time
Place
Pace
THE MULTIMEDIA MODEL
• Print
• Audiotape
• Videotape
• Computer-based learning
(eg CML/CAL)
• Interactive video
Yes Yes Yes Yes No
Yes Yes Yes Yes Yes
Yes Yes Yes Yes Yes

35. CHARACTERISTICS OF DELIVERY TECHNOLOGIES DELIVERY TECHNOLOGIES
Third Generation
CHARACTERISTICS OF DELIVERY TECHNOLOGIES
MODELS OF
DISTANCE EDUCATION
AND ASSOCIATED
DELIVERY TECHNOLOGIES
FLEXIBILITY
HIGHLY
REFINED
MATERIALS
ADVANCED
INTERACTIVE
DELIVERY
Time
Place
Pace
THE TELELEARNING MODEL
• Audioteleconferencing
• Videoconferencing
• Audiographic Communication
• Broadcast TV/Radio and
Audioteleconferencing
No No No No Yes
No No No Yes
Yes

36. DELIVERY TECHNOLOGIES CHARACTERISTICS OF DELIVERY TECHNOLOGIES
Fourth Generation
MODELS OF
DISTANCE EDUCATION
AND ASSOCIATED
DELIVERY TECHNOLOGIES
CHARACTERISTICS OF DELIVERY TECHNOLOGIES
FLEXIBILITY
HIGHLY
REFINED
MATERIALS
ADVANCED
INTERACTIVE
DELIVERY
Time
Place
Pace
THE FLEXIBLE LEARNING
MODEL
Yes Yes Yes Yes Yes
• Interactive multimedia (IMM)
• Internet-based access to WWW resources
• Computer mediated communication (CMC)
Yes Yes Yes No Yes

37. “Clicks and Mortar”
The idea of “clicks and mortar”, coined by Schwab’s CEO, Dave Pottruck, is simple but important:
Brick-and-mortar institutions do best by integrating the power of their existing presence with the power of Web customer service and satisfaction.

38. USQ has the track record
Established 1967
Moved to “Dual Mode” 1977
1999 ICDE Institutional Prize of Excellence as a leading dual mode institution worldwide
“Legacy power”

39. Legacy Power
USQ has 131 award courses available by distance education, of which 32 are offered online

40. USQ believes that it is possible to give people
And…….In Summary
USQ believes that it is possible to give people
What they want
Where they want it
When they want it
W W W