1. Go afternoon everyone, or good morning or evening for our international partners where ever you may be. thanks for joining me today to go over Vendasta’s Listing Builder Solution. I think it is probably one of the most under utilised product that offers the most value to our partners and the businesses you support.

2. Song Rattanavong Director of Sales, Vendasta
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My name is Song Rattanavong, I’m the Director of Sales at Vendasta and I’m super excited about today’s discussion is one of the most important solutions when it comes to addressing inaccurate listings. One of the largest pains when it comes to a businesses online listings is how do I fix them, it can become such a daunting task that most decided not to do anything at all or just fix them a few sources. SO today we will discus how we can help them better manage their listings without having to do a lot of work through Listing Builder Product.

3. Who We Are
Again most of you know how much we’ve grown a lot and learnt working closely with our partners over the years. Our platform is now being used by over 500 agency partners and servicing over 400,000 local business, many of whom are working directly with our in-house agents to improve their online reputation.

4. Reputation Management
Our Offerings
Platform
Vendasta Products
Marketing Automation
Snapshot
Social Marketing
Reputation Management
Digital Agency
Partner Center
Listing Distribution
Brand Analytics
Listing Builder
Our foundational products have become a need to have and not a want to have for most business owners. It’s no longer good enough to have a digital marketing strategy, it’s about having a marketing strategy in a digital world. We all make our purchasing decisions through online research and if a business owner does not have the foundational solutions to manage their virtual doorway, they will never capitalize and miss out on the demand for their products by consumers going online to find them. The foundational pillars of a businesses online presence are Listings, Reviews, Social and Websites. SO today I’m going to talk about the listings side of their business and ensuring that pillar is solid so people can easily find them. IN reality that’s what businesses what is to get found and get new customers. Listing Builder will help them with that.
Marketplace
Sales & Success
Center

5. The Product Insider lp.vendasta.com/product-insider
Also don’t forget to keep up to date on all our upcoming features and new products by subscribing to the Vendasta product Insider. I find it very helpful to get informed about all the cool features we are releasing since I don’t always know myself. You can sign up for the webinars here as well. It also allows me to see other potential revenue opportunities that our partners can have. You’ll find the links to register on the side panel of all of our support articles or talk to your account manager and they can sign you up.

6. Listing Builder Your path to freemium
So let’s get to it! Why is listing builder important?
First thing is that it becomes the single source of truth for a businesses to keep accurate and up-to-date information about their company
It provides solutions to fix listings across many sites and an upsell opportunity for our partners to sell additional services
It provides businesses another place they can be found and thus improving their Search Engine OPtimization
And by the way there’s a free model which means you to give them access to a listing builder account at no charge and allow them to update or even use it as their own website!

7. My Listing
To start Listing Builder will create a location page for the business, this creates another online listing for your clients and can be given to them at no additional fee. It will allow them to build out their locations listing and store the information in a single place. It can optimize with photos, service categories, hours of operation, social inks and many more. Another outstanding feature is that it is already mobile optimize. If they want to use it as their website they can choose to as well. The beauty of this is we now have all the businesses details. We can send this information to the data providers or other sites through listing sync at an additional fee. This gives our partners perfect upsell opportunities that you can discuss with your clients or package it in a bundled presence solution.

8. Listing Distribution
Listing Distribution reporting is also included in Listing Builder, this is how the business is currently seen by the 4 major data provides. Axciom, Factual,Naeustar and Infogroup. With the information now stored within Listing Builder, not only will they be able to see if their information is accurate on the data providers they can update this by subscribing to the service and see proof of performance through our reports. Listing DIstribution will work it’s magic and overtime update listings and create citations across the web.

9. Listing Sync
Listing Sync is something we recently introduced as is probably the most powerful way of updating a businesses contact details. We now have direct access to over 40 sources and can fix their business listings automatically across those sources. If your client wants immediate gratification and updates, which most people do, we can get their listings fixed on 40+ sources through listing sync.
We also offer 4 free sites, Google, Facebook, Twitter and Foursquare for as long as they claim and connect those accounts in our system. If they don’t want to do any work then they can subscribe to the pro version and everything is done for them.

10. Live Demo!
Start with Reputation - it all starts here, they can see all the mistakes out on the web when it comes to their businesses listings
There of course are 3 ways to fix these listings, go manually claim them online and update - which is time consuming and can be difficult
2) use Listing DIstribution and fix them on the 4 data providers, or using Listing Sync to get the job done through automation
They can get to their Listing Builder account through reputation or use the side tool bar
Business Profile, first thing that each business or you will need to do is update the business profile with as much information as you can and it’s imperative that you make sure this information is accurate or we will send out this inaccurate information and make things worse for their listings
Once that is completed you can go and check out their listing online and enhance it with additional photos and images
This will give them an awesome location page that can be found online and increase their search ranking by providing another citation
Lastly they can subscribe and see reports for Listing Distribution and Listing Sync from one convenient place

11. Questions?
Planted questions: Jed to Jim and Steve

12. Song Rattanavong Director of Sales, Vendasta
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