1. Prevention Work stream
DCO Chris Turnock

2. Activity 1 – Target Groups
“Work with others to identify those target groups F&RS should engage”
Young Drivers / Road Users (15-25)
Company Car / Road Safe Schemes
LGU Drivers
Offending / Poor Drivers / Road Users
Motorcyclists
Outcomes
Progress to Date
Outcomes & Progress to date
Work with stakeholders to identify target groups
See list – developed with LARSOA / ACPO
Provide Guidance as to break into yr age group (key stage iv – yr 11)
Particular gap identified in targeting year olds where little or no material or designed interventions
Working established on 30th Nov 06 and met 11th Jan 07, Aim to close this gap by March 07
Provide advice and guidance – road safety schemes – target company car drivers
Highways agency tool kit in development to address LGV and company car drivers – Also road safety officers have materials back at the ranch – tie into these packages
Provide archive and guidance – offenders
Yet to be addressed
Provide guidance – LGV drivers
Covered in road safe outcome

3. Activity 2 – Prevention Initiative Toolkit
“Provide a catalogue of prevention programmes aligned to each target group to enable the service to “pick and choose” a programme to meet a local need”
Outcomes
Progress to Date
Outcomes & Progress to Date
Produce a catalogue of road safety interventions
Done – listed late 2006
Preventions to copy
Show DVD (snippets of type of material available)
Conduct gap analysis of existing programmes against target group & produce programmes
11-15 group found wanting and is being developed
LGV and company car in development
Rest covered in catalogue

4. Activity 3 – Develop Engagement Toolkits
“Work with others to identify ‘best methods’ to ‘break into’ existing curriculum programmes to reach target groups”
Outcomes
Progress to Date
Outcomes & Progress to Date
Carry out service wide evaluation of how “FRS’s” have effectively integrated road safety into the curriculum programmes
Develop and share with the service at large tools and techniques to integrate road safety into curriculum
Develop effective employment tools and techniques of how to effectively engage with all the target groups
All these are yet to commence and we are looking for volunteers to take this forward

5. Activity 4 – Evaluation
“To ensure that existing and future prevention initiatives are clearly making a difference – the sub group – will seek to identify or develop an effective evaluation toolkit to apply to all prevention activities”
Outcomes
Progress to Date
Outcomes & Progress to Date
Provide an evolution toolkit
IDEA/CFRS have produced an evolution toolkit
Some academic research is available for a suitable programme – will be identified in due course
Linking into how our partners evaluate programmes
Formally evaluate programmes and report to CFOA and membership
Hope to showcase “best practice” or “introduction” of future conferences
Will set up web forum to do so within CFOA
Links with the IRMP steering work for CFOA

6. Activity 5 – Capture, incorporate, disseminate key messages
“Working alongside ‘Marketing & Communications’ and ‘Inter-agency’ work streams, capture and incorporate key road safety messages ‘sound bites’ into road safety prevention initiatives and disseminate to the service at large”
Outcomes
Progress to Date
Outcomes & Progress to Date
Ensure key messages and sound bites of our partners are consistent across the service
Board updated by “think” the central government plank on road safety
Communications and marketing links – Susan
Develop where appropriate our “own”
If we do ensure marketing and communications are kept aware

7. Activity 6 – Specific Road Safety Messages
“Work alongside other work streams and partners to develop specific road safety interventions such as roadside education packages to compliment enforcement action in speed awareness courses in lieu of fixed penalty fines etc”
Outcomes
Progress to Date
Outcomes & Progress to date
Where such exist – ensure they are evaluated for impact and fed back into Service
We need you to keep us informed
Develop such with partners
Yet to start
Develop opportunity to run Speed Awareness Courses following recent announcement by DOT
Will entirely depend upon locality and demand
Will seek to capture and share with others

8. Activity 7 – Mainstream Road Safety Awareness
“Working with others, assist the service at large to incorporate road safety awareness into other prevention activities (i.e. anti-social behaviour interventions) targeted at the ‘at risk’ groups
Outcomes
Progress to Date
Outcomes & Progress to Date
The service will deliver road safety and increase awareness whenever we engage with the at risk groups – for whatever purpose
Lobby resulted in road safety in partnership section of the national framework
Working with NCFSC to INTRUDE road safety into general safety education
More is needed and work yet to do

9. Thank You To all FRS’s and partners who have contributed materials
To all volunteers on the work groups
To Stuart Smith / John Hoey who assist and deliver this work stream
We need your help? Can you assist?

10. Questions
DCO Chris Turnock