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PASSION AND HUMAN CAPITAL AS THE ENGINE OF ECONOMIC GROWTH
Best Western International Spring Conference 2008
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SLIDES AT WWW.PAOLORUGGERI.IT
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Tangible Capital (visible) Intangible Capital (invisible)
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INTANGIBLE FACTORS ADD THE REAL VALUE TODAY!
“Value today is added by what is around the product: by the application of creativity and intellectual capital”. – Tom Peters
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PEOPLE
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WE FAIL BECAUSE WE PREFER TO TAKE THE “EASY ROUTE”
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1) HARD WORK HAS CHANGED!
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2) DREAM!
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MENTAL (YOUR IMAGINATION)
B) MATERIAL (THE REALITY YOU LIVE)
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LEADERSHIP
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3) ACCEPT RESPONSIBILITY!
INTERNAL CONTROL EXTERNAL CONTROL
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4) STUDY/TAKE CARE OF YOURSELF
“Millionaires have a system and the know-how to restore their enthusiam and energy when they lose it.” – Thomas Stanley If you want things to change, the first one who has got to change it’s you.
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VALUE = A QUALITY THAT MAKE SOMETHING OR SOMEBODY VALUABLE
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WHO ARE YOU? WHAT KIND OF PERSON ARE YOU?
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1) DO THE REAL HARD WORK 2) DREAM (have a goal)
1) DO THE REAL HARD WORK 2) DREAM (have a goal)! 3) ACCEPT RESPONSIBILITY! 4) STUDY 5) BE A MAN OF VALUES
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PEOPLE ARE YOUR STRONGEST ASSETS! DONT TAKE THE EASY ROUTE!
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