1. Profit improvement WEBINAR
David Goldstein
President, Mekko Graphics

2. Levers for Improvement
Agenda
Profit Snapshot
Drill Down
Levers for Improvement
Profitability trends
Competitive comparison
Revenue by region, product, segment, customer
Profitability by product, customer
Cost analysis and benchmarking
Show impact of profit improvement goals on profitability

3. Revenues are growing faster than profits.
BMW Financial Trends
Revenues are growing faster than profits.

4. BMW has the highest margin in the industry.
Profit Comparison
BMW has the highest margin in the industry.

5. Auto Industry Profitability
BMW is outperforming expected profitability based on size.

6. Levers for Improvement
Agenda
Profit Snapshot
Drill Down
Levers for Improvement
Profitability trends
Competitive comparison
Revenue by region, product, segment, customer
Profitability by product, customer
Cost analysis and benchmarking
Show impact of profit improvement goals on profitability

7. BMW Revenue Growth
Europe is the fastest growing region and Mini is the fastest growing brand .
YOY Growth by Region
YOY Growth by Brand

8. Product Sales vs. Profits
The Series 1 and 3 models account for nearly 40% of sales, but only 10% of profits.

9. Product Profitability
Most of BMW’s profitability is driven by larger models, particularly the 5 platform.

10. Levers for Improvement
Agenda
Profit Snapshot
Drill Down
Levers for Improvement
Profitability trends
Competitive comparison
Revenue by region, product, segment, customer
Profitability by product, customer
Cost analysis and benchmarking
Show impact of profit improvement goals on profitability

11. BMW Cost Improvement
The goal is to reduce current costs to a target level in line with best practices.

12. BMW Profit Improvement
The goal is to improve EBIT margin by 17% by 2018.

13. Use these resources to learn more about how to use Mekko Graphics.
Videos
Chart Gallery
Blogs &
Support
Watch a recorded version of the full training webinar for step-by-step instructions on how to make each chart type
Watch short videos on key chart types, analytical enhancements and productivity boosters
Download the chart gallery with 150 charts
Take these charts and modify them for your own use
Use the Chart of the Week blog for inspiration
Visit the Build Your CQ blog for tips and tricks to improve your charting proficiency
Use Ask an Expert from the Mekko Graphics ribbon or on our website if you’re struggling to find the right chart for your data