1. Mario Fulmer Alaska Region Board of Director
Annual Bureau of Indian Affairs Providers Conference November
Tribal Tourism Development Opportunities
Presented by
Camille Ferguson AIANTA
Executive Director
Mario Fulmer Alaska Region Board of Director

2. Our Mission : To define, introduce, grow and sustain American Indian, Alaska
Native and Native Hawaiian tourism that honors traditions and values.
“AIANTA is dedicated to the development of an American Indian tourism industry that promotes the authenticity of our cultural presentations and history.”

3. 573 Federally
Recognized
Tribes
Who AIANTA Serves

4. What we do  Technical Assistance and Training
 Marketing Indian Country Tourism to the World
 Form and Nurture Partnerships
 National and International Voice

5. ._.,_ _ ....
"'='°"' ' •A:-

6. International Tribal Tourism Outreach & Training
ITB Berlin Germany
U.S. Travel Association’s IPW Showcase USA-Italy
2018 WTM London

7. Trends in Total Overseas. Visitors to
Trends in Total Overseas * Visitors to American Indian Communities ( )
1.95 Million
Overseas Visitors in 2016 6%
2,000
Overseas market share for visits to Native American sites
2.4 Million
Overseas visitor to Native American Comminutes (Projected 2021)
1,800
Visitor volume for overseas travelers to Native American sites 5%
1,600
1,400 4%
1,200
180% Growth Between 2007-
2017 3%
1,000
800
8.5 Billion
Direct spending by international visitors to Native American Communities 2%
600
400 1%
200
41,353
Jobs created by international
visitors to Indian Country 0%
2012
2014
2016
Overseas includes all countries except Canada & Mexico
US Department of Commerce

8. Public Lands Partnership Program- Best Practices
The role of the AIANTA Public Lands Partnership Program is to manage and grow dynamic, mutually beneficial networks of partners in support of tribal tourism related to America’s public lands.
Lewis & Clark Bicentennial “Enough Good People”
American Indians and the Civil War
Grand Canyon National Park - Desert View
American Indians and Route 66 •

9. Marketing Indian Country to the World

10. The NATIVE Act of 2016
The NATIVE Act’s purpose is to “enhance and integrate Native American Tourism, empower Native American communities, increase coordination and collaboration between Federal Tourism assets, and expand heritage and cultural tourism opportunities in the United States.”

11. Benefits of the NATIVE Act
Requires meaningful engagement with Native communities about tourism opportunities
Improves coordination and collaboration between federal tourism assets and tribes
Enhances heritage and cultural tourism in the U.S.
Promotes authentic visitor experiences to attract international and domestic travelers to rural and remote areas
Optimizes tourism potential in all states with tribes and increases U.S. service export revenues

12. History of NATIVE Act (Enacted 2016)
2015—Act written by Senator Brian Schatz office;
AIANTA’s advocacy resulted in 12 bipartisan sponsors in the Senate.
AIANTA gathered the support of two dozen partners
including USTA, NCAI, NARF, WSTPC
AIANTA testifies before House in support for the NATIVE Act
2016—AIANTA Sponsored by 11 bipartisan representatives in the House of Representatives.
Passed unanimously and signed by the President in
September
Senator Brian Schatz

13. Native Act – Funding the Unfunded Mandate
AIANTA submitted written requests for FY18 appropriations
AIANTA garnered legislative support for on both House and Senate for funding
AIANTA testified in support for appropriations for the NATIVE Act
AIANTA secures support to keep funding in the Presidents budget
President signs the budget that includes 4.4 million for NATIVE Act
Implementation

14. Implementation to date
AIANTA completed Implementation Plan and initiated tasks within the plan
AIANTA facilitates Inter-agency meetings are held monthly
Signed the MOU between the DOI/DOC and AIANTA.
Cooperative Agreement established with National Park Servic
AIANTA has signed letters of intent with BLM and National Trails and is working on implementation
Signed MOU with USFS e

15. Continue..
4.4 Million in Federal Appropriations was approved in FY 2018 budget, funding added to BIA Indian Services line item, soon be transferred to BIA/DOT
AIANTA received request to submit FY 2019 appropriations from Senator Schatz, Hawaii, and Congressman Young, Alaska and requests were submitted
AIANTA is close to finalizing funding request through BIA for implementation

16. Section 4—Expand AIANTA’s. Outreach and. delivery of. technical
Section 4—Expand AIANTA’s Outreach and delivery of technical assistance
American Indian Tourism Conference (AITC)
Go International Seminar
Certificate Program
Webinar Trainings
Onsite International Training
Regional Tribal Liaisons
Tribal Tourism Curriculum
Development
Resource Directory Development

17. Expand International Tribal Tourism Outreach and Tribal Participation
ITB Berlin Germany
Expand Footprint and Tribal Participation
U.S. Travel Association’s IPW
Increase Tribal Participation
Develop a Tribal Row
Showcase USA-Italy
2018 WTM London

18. Section 2 & 4—Funding
AIANTA will continue to work with Commerce, Transportation, Agriculture, Health and Human Services and Labor to inventory agency programs that have tourism related programs and identify funds to obligate to help carry out programs by providing grants, loans, and technical assistance to:
Spur important infrastructure development
Increase tourism capacity
Elevate living standards in Native American communities

19. Expand Outreach and Marketing
Increase Tribal Participation
Expand Content Development
Increase Visitors to Indian Country

20. Expanding Mapping
& Data Collection
Map Link

21. Horse Riding Stable 1 2 7 11 13 16 30 48 55 57 90 97 99
171
180
246
338
Tram
Ski Resorts Spas Marinas
Outdoor Adventures/Outfitters Games & Sport Promoters B&B
Tribal Parks & Preserves
Campgrounds Arts Promoters Galleries
Golf Courses
Tribal Tourism Offices, Visitor Centers
Food & Farm
RV Parks
Hotels, Lodges, Cabins Tour Companies
Museums & Cultural Centers
Restaurants Casinos Only Casino Hotels
AIANTA will Research and Grow Indian Country Tourism Database for Reporting

22. Expanding Mapping & Data Collection
Established Timeline for
Native American Owned Hotels

23. Gunałchéesh
(Thank you)

24. Albuquerque, New Mexico 87104
th Street NW
Albuquerque, New Mexico 87104
Phone: Fax: @
OfficialAIANTA
American Indian Alaska Native Tourism Association (AIANTA)