1. Unseen Analysis – Magazine Revision Quiz

2. 1. How many marks is it worth?20

3. 2. How long do we have? 1 hr 30 mins in total:
30 minutes treatment time to take notes
1 hour to use the notes to write the essay

4. 3. Which 2 Key Aspects must you analyse?
Categories
Language

5. 4. How many categories are we required to analyse to pass?2

6. 5. Which Categories do we want to cover in Unseen Analysis
Medium
Form
Genre
Purpose
Tone

7. 6. What do we cover in Language
Technical Codes
Cultural Codes
Anchorage
And their connotations

8. 7. Which two ways can we structure our response?
A section on Categories then a section on Language
Use the Categories we will write about as a framework and integrate media language (t & c codes and anchorage) where appropriate.

9. 8. Who is the target audience for such a magazine?
Demographic – yr old males
Socio-economic – A to C1 group
Psychographic - Serious fans of the sport/ thrill seekers/ adrenaline junkies

10. 9. What is the medium of the text?
Print

11. 10. How do we know this?
Words and images on a page

12. 11. What is the form of the text?
Magazine front cover

13. 12. How do we know this Skyline Masthead Main image Main coverline
Coverlines
Barcode line
Puffs
Dateline
A4 size

14. 13. Which genre will the magazine be in
Consumer magazine
Special interest (extreme sport)

15. 14. How will we know it is a consumer magazine
USPs
Puffs
Bright Colours
Glossy paper quality
Informal Tone

16. 15. How will we know it is special interest?
Single activity in main image
All of the enigmas created are about the one activity
Jargon/technical language

17. 16. What is the mode of address
Conversational (assumes a high degree of knowledge of the activity in its readership)

18. 17. Which tones are created?
Informal
Exciting/thrilling/dangerous…

19. 18. How is an informal tone created?
Sans serif font
Abbreviations
Slang/colloquial terms/Contractions

20. 19. Why would an informal tone appeal to the target audience
Has connotations of youth, modernity, freshness, edginess that are how they want feel/be thought of.

21. 20. How is an exciting/dangerous tone created through cultural codes?
Scenery/setting
Rough terrain
Steep cliffs
Jaggy rocks
Angle
Suggestion of speed

22. 21. Which technical codes can help create exciting/dangerous tone?
Long camera shot

23. 22. What cultural codes could connote speed?
Angle
Dust coming up
Blurred background
Concentrated expression

24. 23. Which technical codes help to convey speed?
Low/ground level camera angle

25. 24. What is the main purpose of a magazine front cover?
To persuade (target audience to buy it)

26. 25. What other purposes could it have
To inform
To persuade
To profit

27. 26. What are the informative elements
Coverlines
Price
Date/issue

28. 27. What are the persuasive features ?
U.S.Ps (Unique selling propositions)
Puffs
Exclusives
Enigmas
Aspirational model

29. 28. How is persuasive information prioritised
Puffs
Skyline
Contrasting colours
Caps
Font type/size

30. 29. Which cultural/technical codes should I comment on in relation to the model?
Expensive/latest equipment
Colour of outfit same as masthead
Physical condition
Lighting source/what it lights up
Facial expression
Skills/competence
Attitude
Size in image
Text wrapped around him
Overlaps other features

31. 30. What possible examples of polysemy are there
He is about to crash/fall off
He is struggling
He is last in a race
He is lost

32. 31. What anchors the preferred reading
Facial expression
Body position/posture

33. 32. How is it marked? 10 marks for Categories 10 marks for language
So I must cover both as fully as possible

34. Good Luck