1. Statement of exhibits (2012 VIETNAM HANOI EXPO )
㈜씨맥스코리아

2. Table of Content Products Product’s function & purpose
Lip & Eye Remover
Two Way Cake
Lip gloss
Lipstick
Mascara
Volume , Curling, Long lash
Eye Liner
Pencil, Cream, Liquid
Liquid Foundation
Makeup Base
Mable Blusher
Product’s function & purpose

3. Product’s function & purpose
Lip & Eye Remover
Lip and Eye remover that cleans sensitive eye and mouth softly without stimulation
Function
This remover is a perfect for busy modern people because it cleans thick makeup such as smoky eye makeup at once.
Since eyes and lips are easily dried because of color makeup, this remover helps to clean softly and prevent dryness.
Purpose
Example

4. Product’s function & purpose
Two Way Cake
It provides soft touch and natural and flawless skin expression and finish by increasing strength of adhesion and covering
Function
It perfectly covers uneven skin because of bumpy pores and provides moisturizing and silky skin
It covers skin imperfections so, it keeps flawless skin tone
Purpose
Example

5. Product’s function & purpose
Lip Gloss
It helps to create voluminous and glossy lips that reflect light in different angles.
It completes smooth lips without stickiness
Function
Creates voluminous lips
Creates Glossy lips and prevent lips
Creates sparkly lips with pearl finish
Purpose
Example

6. Product’s function & purpose
Lipstick
With soft formula, this product smoothly is put on lips to give glossy texture and soft cohesion and prevent sparkling lips
It creates moisturizing lips
Function
Provides smoothness and nourishment like milk
Creates sparkling lips
Keeps plentiful moisture
Purpose
Example

7. Product’s function & purpose
Mascara
It covers eye lashes’ imperfection, so it gives definite, deep and clear eyes
It emphasizes eye lines because of full volume of eye lashes
Curling – Lift eye lashes up
Volume – Expands eye lashes to fullest volume
Long lash – Provides long eye lashes look
Function
Example

8. Product’s function & purpose
Mascara
It gives voluminous eye lashes look
It expresses a darker look .
Volume
It lifts eye lashes up for long hours so, it expresses definite and bigger eyes
Curling
It provides long eye lashes look. Since fiber from mascara is put on end of eye lashes, it makes eye lashes look longer
Long Lash
Purpose

9. Product’s function & purpose
Eye Liner
Provide a definite lining to emphasize eye line
Provides multiple expressions of one’s eyes by changing eye shapes.
Creates a clear and definite lining
Function
Example

10. Product’s function & purpose
Eye Liner
It is easy to use for beginners and concentration can be controlled while it is naturally and easily demonstrated.
Pencil
It gives a darker definite lining than a pencil eye liner
It is good for users who want to prevent smudging.
It keeps for long hours
It is able to control concentration and amount
Cream
It organizes skin tone and helps to stand out color makeup better
It gives dimension effect to face and prevents face from environment
Since this type of eye liner has most moistures, it is used to express natural and soft look
Liquid
Purpose

11. Product’s function & purpose
Makeup Base
It prevents skin by providing protection coat and organizes skin tone
It helps to adhere foundation evenly on face and increase sustaining strength
Function
Pre-step for creating bright skin
Expresses natural skin color with soft and smooth touch and covers skin imperfections
Keeps makeup for long hours by controlling oily skin that comes from sebum
Purpose
Example

12. Product’s function & purpose
Marble Blusher
It provides various colors and pearl finishes so, it expresses sparkling and brightness to face
With small amount, it expresses smooth and glossy skin
Function
This product can be used as a highlighter that expresses glossy and smooth skin by providing natural complexion and controlling sparkling on face.
It provides shimmering makeup because of various color marbling effect
It is a baked type of marble blusher that gives definite dimension and brightness on face.
Purpose
Example

13. Thank You