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CHARACTERISTICS A relative degree of lightness and darkness in a design element White is the highest or lightest value, while black is the lowest or darkest.

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Presentation on theme: "CHARACTERISTICS A relative degree of lightness and darkness in a design element White is the highest or lightest value, while black is the lowest or darkest."— Presentation transcript:

1 CHARACTERISTICS A relative degree of lightness and darkness in a design element White is the highest or lightest value, while black is the lowest or darkest value

2 FUNCTIONS Is used to describe objects, shapes, and space; creates contrast Help create form and show distance Also used to create the illusion of space (atmospheric perspective); areas with high value contrast come forward while those with low value contrast recede into the distance.

3 Low values contrast = subtle: feels calm, quiet
High value contrast = drama & conflict

4 The greater the difference in value between the object and it’s background, the greater the Contrast. Value is a very powerful tool when creating the look and feel of a design.

5 High value or high-key image, illustrate lightness, airy and friendly space
Low value or low key image, illustrates drama with vibrant whites


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