1. District 1070
Communications Team

2. District 1070
Communications Team
Video

3. Key Points about the video
What was it about?
Who was it aimed at?
What purpose did it serve?
What was the final point made?
About Rotary and the good work it does – and how.
General public and some morale boost to members
Recruitment? Fund donation?
Call to action

4. “New” branding

5. “New” branding for district

6. “New” branding ... And clubs

7. Google Rotary Brand Centre

8. Communications Who is responsible? Why does it matter?
Target audiences?
Who is responsible?
Everyone in Rotary
Why does it matter?
Involve existing members
Engage potential new members
Target audiences
Anyone with a (potential) interest in Rotary
Internal and external

9. District Communications Team
Role of the team
Support/Train
Communicate
Maintain/manage
PR management of adverse publicity
Support/Train Individual Rotarians, Rotary Clubs, district team members
Club websites
Social media
Other club communications
Press releases
Making presentations (including but not exclusively PowerPoint)
Communicate what is going on in district
To the general public
To Members
Maintain/manage:
District Website
District Social Media channels
News and Events
PR management of adverse publicity

10. District Communications Team
Nanette Chapman, Holbeach, Chairman
John Dehnel, Melton Mowbray, Webmaster
Alan Rycroft, Grantham, Assistant Webmaster
John Garley, Rushden, News & Events
David Wilson, Rushden Chichele, News & Events
Janet Cooke, Peterborough Ortons, Inputs to “Rotary Today”
Eddie Pearson, Melton Aurora
Chris Lambert, Kettering Tresham
Keith Edwards, Uppingham
Sheila Webb, Lindum Lincoln

11. District Communications Team
Work with the team to promote membership recruitment!