1. Technological, Legal, and Ethical Considerations
Chapter 3
Technological, Legal, and Ethical Considerations
Business Communication
Krizan, Merrier, Logan, & Williams
© 2010 Cengage Learning. All Rights Reserved. May not be copied, scanned, or duplicated, in whole or in part, except for use as permitted in a license distributed with a certain product or service or otherwise on a password-protected website for classroom use.
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2. Learning Objective 1
Describe current technology advances and their use to improve organizational productivity.
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3. Current Technology Advances
Mobile communication
Portability, selectivity, and convergence of wired and wireless technology
Blogs, wikis, and search engines
Collaborative networking and writing
© 2010 Cengage Learning. All Rights Reserved. May not be copied, scanned, or duplicated, in whole or in part, except for use as permitted in a license distributed with a certain product or service or otherwise on a password-protected website for classroom use.
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4. Learning Objective 2
Discuss legal and ethical issues related to technology use.
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5. Legal and Ethical Issues
Increased use of mobile devices and the Internet creates liability and privacy concerns.
Retention of electronic records is required.
Organizations need technology-use policies.
Copyright laws apply to electronic and written communication.
Electronic signatures and click-through arrangements simplify e-commerce.
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6. Learning Objective 3
Identify legal issues related to employment and communication.
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7. Legal Issues Messages must be legal and ethical.
Laws govern employment communication and contracts.
Defamation and fraud must be avoided.
© 2010 Cengage Learning. All Rights Reserved. May not be copied, scanned, or duplicated, in whole or in part, except for use as permitted in a license distributed with a certain product or service or otherwise on a password-protected website for classroom use.
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8. Learning Objective 4
Discuss how to apply ethical principles to promote ethical communication.
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9. Ethical Communication
Ethical Communication Practices
Demonstrate fairness and respect for the receiver
Be truthful and honest
Disclose all information necessary to avoid harm to others
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10. Learning Objective 5
Explain how codes of conduct help organizations promote ethical behavior.
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11. Codes of Conduct Announce the values and beliefs of the organization
Make company expectations a part of the work culture
Are reinforced by executive behavior and employee training sessions
© 2010 Cengage Learning. All Rights Reserved. May not be copied, scanned, or duplicated, in whole or in part, except for use as permitted in a license distributed with a certain product or service or otherwise on a password-protected website for classroom use.
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