1. COM3705 INTERNATIONAL COMMUNICATION
Examination Preparation Broadcast
4 May 2018
Title slide – option 2

2. Welcome and general discussion around Exam Portfolio Preparation
Mr Simphiwe Rens

3. COM3705 Portfolio Examination
Assignment 03 – Examination portfolio
Due date 25 May 2018 – No late submissions are to be accepted.
Please start preparing as early as possible.
NOTE: The weight constitutes 50% of the final mark – be weary of this. Please put in as much effort as possible.

4. COM3705 Portfolio Examination
Assignment One is in process of being marked and are being sent out to students
NB: The university granted ALL students entry into examination; all students may submit their examination portfolio
There will not be any extension given beyond the due date of 25 May, 2018

5. COM3705 Portfolio Examination
Breakdown of questions:
QUESTION 1 [30] – Mr Thatelo
QUESTION 2 [60] – Mr Mabizela
TECHNICAL PRESENTATION [10] – Mr Mntungwa

6. Learning Unit 7: Transnational issues: the flow of people
Mr. Thomas Thatelo

7. Transnational issues: the flow of people
QUESTION 1 [30]
If a tourist faces culture shock while staying at his or her destination, which four phases of culture shock would he or she possibly go through?
1.1 Name and discuss these stages. (10)
Guidelines on how to answer this question:
Here you are expected to identify and discuss the four phases of cultural shock which are: 1) honeymoon phase, 2) the frustration phase, 3) the adjustment phase and 4) the acceptance phase.
Use examples to illustrate your discussion.

8. Transnational issues: the flow of people
1.2 In addition critically discuss how the tourist can overcome culture shock. (10)
Guidelines on how to answer this question:
Here you may consider the adjustment and acceptance phases of culture shock. These phases are key towards overcoming culture shock in foreign lands or environment.
You are encouraged to think about other factors that contribute towards overcoming culture shock in foreign lands.

9. Transnational issues: the flow of people
1.3 Why do people migrate? State any five reasons of why people migrate from one country to another and provide a real life scenario or example of each reason that you have mentioned. (10)
Guidelines on how to answer this question:
Here you need to think about different “pull” and “push” factors that lead people to abandon their home countries.
You are also expected to illustrate with practical examples both here in South Africa and abroad. Think about recent migration crises: the European Union migration, Africans in the Sahara desert, the Rohingya people in Myanmar.

10. Learning Unit 4: International flow of news
Mr Percy Mabizela

11. International flow of news
QUESTION 2 [60] You are hypothetically employed at a media corporation (choose which one: CNN, E-TV, SABC, 702, Reuters News Agency, Xinhua News Agency, BBC International, Bloomberg or any other ‘news’ company you like or wish to be working for. You have a role as a management executive who has recently graduated in international communication; you are quickly entrusted to develop an informative portfolio detailing the flow of international news in this company. In this portfolio report, advise on selection processes and factors influencing media coverage of specific international news and report on the current global news flow patterns.

12. International flow of news
SELECT FIVE NEWS ITEMS TO ANALYSE: Your portfolio report must include description and/or explanations of the following aspects or issues: 2.1 Company profile (who owns the company and how does the company report international news). (10) Guidelines on how to answer this question: Choose one media organization you are hypothetically employed in. Select five stories from this organization. Write a summary about: company profile (company background, ownership, international news reporting in this company)

13. International flow of news
2.2 Discuss patterns of international news flow in the organisation by referring to theories describing international flow of news. (10)
Guidelines on how to answer this question:
Read the study guide p ; Understand the theories of international news flow: Theory of structuralism and systems theory, Mordenisation theory and diffusions of innovations theory, the dependency theory, Media framing theory.
Discuss how news flow in the organization you have selected, by referring to the theories. Practical application of theories.

14. International flow of news
2.3 Describe how the structural theory of imperialism (the position of the country of the selected news company) influence the nature of international coverage in the company. (5)
Guidelines on how to answer this question:
Read and understand Structural imperialism theory.
Explain how and why the position of the country, influences the coverage of international news. (Centre/periphery; North/South; Triangular flow between East, West and South)

15. International flow of news
2.4 State how language affects news production and reporting in this company. (5)
Guidelines on how to answer this question:
Read and understand Social, cultural proximity; and role of language translation in international news.
Apply theory about language to the company that you have chosen.

16. International flow of news
2.5 Factors influencing international flow of news (News related and none news related). i.e How news flows in and out of this company and mention other aspects you have found as playing a crucial role in how international news is reported in this TV channel or other media. Give examples of those factors from the selected 5 news items analysed. (20)
Guidelines on how to answer this question:
Read and understand factors influencing news flow. Context related and news related factors.
Give examples from the five selected news items. State which factors are found in which news items.

17. International flow of news
2.6 Outline and give a thorough discussion of the major global news agencies working with this company. In addition, describe the role of global news agencies in this company including the relationship of this company with the global news agencies. (10)
Guidelines on how to answer this question:
Read on the role of news agencies
Explain the relationship between the organisation you selected as your employer and international news agency
Read theory on international news organisations and impact of news stories
Africa and international news flow

18. Technical Presentation
Mr Melusi Mntungwa

19. Declaration Statement

20. Table of Contents
Your declaration must be the first thing in your assignment — it comes before the Table of Contents and therefore is not included in the Table of Contents.
Do not indicate the range of pages in your Table of Contents — you only indicate the page where that section starts.
Sources consulted is a first-level heading in the Table of Contents.

21. Crucial formatting aspects
Table of Contents
Crucial formatting aspects

22. Assignment Body Headings Paragraph construction Argument development
In-text referencing

23. List of Sources Consulted
Alphabetical order
Correct format

24. QUESTIONS