1. CASE WRITE-UP REVIEW 1

2. Areas of Focus/Improvement
ITEMS of NOTE
Examples
Areas of Focus/Improvement
Specifics vs. Generalities
Drivers /reasons behind
Quantify w/ numerics & values
Not just define
Proof/Edit/Tighten writing
Cutting costs increase revenues
Debt financed with equity
Cash creating profits
Sale of marketable securities to generate operating income

3. Areas of Focus/Improvement
ITEMS of NOTE
Examples
Areas of Focus/Improvement
Presentation
Target Audience
Formatting
Graphics /Visuals
Bulleting vs.
Sizing
Headings
Colors
Business Deliverable
1st Person
Grid Lines
Design
Essay
Truncating Columns
Gridlines/Column & Rows

4. Next Step BUSINESS Academics Approaches Presentation Structure Order
9 questions vs. 10+ pages of deliverable?
BUSINESS
vs.
Academics