1. 41 Shades of Blue
Starring:
Sachin Shenoy
Prarthana Ajith

2. 1000 years later..
Haldi doodh
Turmeric latte

3. One shade from 41 shades of blue ????

4. Why duplicate when original is good enough?
Case study #1
Why duplicate when original is good enough?

5. Case study #2 vs
How to videos
Conceptual videos

6. User assistance of prime importance, not product training
Case study #3
User assistance of prime importance, not product training

7. Case study #4 Simple search…serious no-no!
Featured snippets…obvious yes-yes!

8. Path forward…..

9. Automation is the key!

10. Alternate navigation

11. Interactive content

12. Build intelligence into Context Sensitive Help

13. Newer roles for handling and managing content

14. Open source processes and tools

15. Thank you!
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