1. Karen Locking 22nd November 2016
Social Media for Clubs
Karen Locking
22nd November 2016

2. How are we going to spend our session?

3. Outcomes Social Media overview The basics of Facebook pages
What to post & how to get engagement
Facebook adverts
E-Safety

5. facebook

6. What to post & how to get engagement
Content calendar
10 topics about your sport or area
Plan it out!
Facebook – friends accounts and pages, then groups

7. Bringing in new members
Build
Engage
Amplify

8. Facebook adverts Can be AMAZING Can drain funds
Can impact on future posts
Around 10 different options
Boost Post
Boost Likes
Be strict with limits
ALWAYS LIFETIME BUDGET or end date

9. E-Safety No children under 13 can use Social Media, but they do!
1:1 private messages are very risky, if viewed by several and stored less risk (pages can have multiple admins and owners)
Photos – parental permission
Facebook Group – closed, not secret and not public
Policy, Policy, Policy!

10. Any Questions

11. Final points Electronic Newsletter
Facebook, LinkedIn reviews as feedback
Contact details
EvolveBD on all social media sites

12. “You gave me your time, the most thoughtful gift of all
“You gave me your time, the most thoughtful gift of all.” Dan Zadra THANK YOU x