1. Cornell Notes on “Persuasive Writing”
What is “persuasive writing”? Name two things.
What communication technique do writers sometimes use in persuasive writing?
What is propaganda?
Name three devices frequently used in propaganda.
1) Writing that convinces someone to think in a certain way or to do something.
2) It combines ideas, information, and language to achieve that.
They take advantage of the difference between a word’s “denotation” and its “connotation.”
Using language, ideas, and info to support one side of an argument (a position) while discrediting the other side of the issue.
1) Loaded Language; 2) Testimonial; 3) Bandwagon

2. Cornell Notes: “Persuasive Writing,” Part 2
Define the following terms:
1. Denotation
2. Connotation
3. Loaded Language
4. Testimonial
5. Bandwagon
6. Fact
7. Opinion Let’s return to the Coach intro and test your detective skills 
1. A word’s dictionary meaning
2. The implied meaning of a word, whether it’s positive or negative e.g. “small” and “undersized”
3. Words carefully chose to provoke a certain emotional response e.g. group of kids; gang of hooligans
4. When a famous person supports a particular product or idea/opinion
5. Communicating that something is desirable b/c “everyone is doing it”
6. A statement that can be proven true
7. A statement that cannot be proven; it’s merely someone’s belief or personal judgment

3. Cornell Notes: Persuasive Writing, Part 3
Define the following terms:
1. Transfer
2. Repetition
State the slogan for each of these:
1) Bandwagon
2) Loaded words
3) Testimonial
4) Transfer
5) Repetition
1. Using images (pictures or photos) to get people to connect with a certain desirable feeling
2. Using the same words or pictures repeatedly so they stick in your mind
1) “Everyone else is doing it!”
2) “Those words are powerful.”
3) “I trust celebrities and experts.”
4) “A picture is worth a thousand words.”
5) “I remember things that I see (or hear) often.”
Hmmm I wonder if I will see these concepts on my next Lit test