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Advertising Techniques
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P-p-p-pick up a _______
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PENGUIN
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Just do it.
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NIKE
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Impossible is nothing.
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ADIDAS
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Beanz Meanz _____
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HEINZ
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Probably the best lager in the world.
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CARLSBERG
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Have a break. Have a ________
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KITKAT
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Loves the jobs you hate.
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MR MUSCLE
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Made for sharing.
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QUALITY STREET
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Does just what it says on the tin.
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RONSEAL
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Ah, _________
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BISTO
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Where do you want to go today?
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MICROSOFT
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Brilliant cleaning starts with __________
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FINISH
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What persuasive techniques did you spot?
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TASK 1: Create a slogan for a product of your choice (either one that already exists or one you create). Use the worksheet to help you choose persuasive techniques.
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Design an advert for your product.
Task 2: Design an advert for your product. Use the adverts to help you think about images and layout. Where will you put your slogan? Will the picture be of the product or something else? What other information will you need to include?
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Task 3: Draw up the neat copy of your advert on coloured paper.
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