1. 21% visit a nightlife venue before or after.
A Trip To The Cinema Creates A Halo Effect By Positively Impacting Surrounding Businesses As Well
When people go to the movies, 45% visit a dining venue before or after watching the movie.
21% visit a nightlife venue before or after.
Before A Movie
Moviegoers tend to visit coffee shops or breakfast places
After A Movie
Moviegoers tend to dine at casual restaurants
THE SURROUND SOUND OF CINEMA: PART I
Source: Foursquare Location Intelligence, Entertainment & Moviegoer Foot Traffic Trend Report, February 2017.