1. Prepared for
Client Logo
DD MMM, 2017

2. Established in 1982 in Hong Kong
Background
Serving international clients in Greater China for 35 years in 4 offices with 120+ specialists.
Established in 1982 in Hong Kong
Professional service provider focused on China and Hong Kong
More than 120 Chinese and foreign specialists
Four China teams strategically located in
Beijing, Hong Kong, Shanghai, and Shenzhen
Why do clients engage us?
Long term: 33 years, SK 10 years
Integrated services: consulting / incorporation / accounting / executive search
Industry specialists

3. on their Greater China set-up and expansion strategies.
Our Clients
Over the past 35 years, we have advised international clients from multiple industries
on their Greater China set-up and expansion strategies.
Older Customers/Partners
Automation: Bosch
Electronics: Harting
Plastics Chemistry: Helm, Voest Alpine, Sasol
Automotive: Bühler, Saurer, ZKW
Packaging: SCA, Uhlmann, Pregis
Specialty Manufacturing: Wirtgen, Angst und Pfister, Zeiss
Professional Services: Paragon Partners, AEA Investors, Victoria Capital Partners, Swiss Global Enterprises, EQS Goup

4. on their Greater China set-up and expansion strategies.
Our Industries
Over the past 35 years, we have advised international clients from multiple industries
on their Greater China set-up and expansion strategies.
Older Customers/Partners
Automation: Bosch
Electronics: Harting
Plastics Chemistry: Helm, Voest Alpine, Sasol
Automotive: Bühler, Saurer, ZKW
Packaging: SCA, Uhlmann, Pregis
Specialty Manufacturing: Wirtgen, Angst und Pfister, Zeiss
Professional Services: Paragon Partners, AEA Investors, Victoria Capital Partners, Swiss Global Enterprises, EQS Goup

5. Fiducia – Service Overview
Integrated Services – Total Solutions in China and Hong Kong – Our 6 Core Services.

6. Agenda
Section
Page
Enter title #

7. Structure and Format (Slide Title –18 pt, Bold, Align Left)
Tag line – 14 pt, black, bold, italic
Alignment: middle, centre; Internal margin: left 0.1’’, right 0.1’’, top 0.05’’, bottom 0.05’’
Structure (Heading –16 pt, bold, black)
Format (Heading –16 pt, bold, black)
Deck:
Cover page
Index page
Content page
Appendix
Back page
Slide:
Title
Tagline
Heading
Normal text/ chart (LHS, RHS)
Note
Source
Fiducia logo
Page number
Index
Font size: 1st level: 18pt; 2nd level: 16pt, indent
Colour: current level (red), others (black)
Normal text:
1st level, 12 pt, black
2nd level, 12pt, black, indent
Language: English (U.K.)
Font: Myriad Pro
Note: right bottom corner *
Source: right bottom corner
Fiducia logo: left bottom corner
Colour code:
FMC
R/G/B
Sample
1. Colour
255/255/255
2. Colour
223/223/223
3. Colour
251/200/186
4. Colour
245/142/122
5. Colour
103/103/103
6. Colour
211/31/54
7. Colour
0/0/0
Note: * xx
Source: xx

8. Shape x x ü Box Arrow x% x x Other Shape x
The Shapes are used to make the explanation more graphic and easy to understand. The colour of the shape and the font of text can be changed accordingly.
Box
Arrow
“Quote”
– Mr. xx, Title, Company x x x x x x x x x x x x% x
Other Shape x x ü 1 x x x x 8

9. >>CUSTOMIZED<< >>CUSTOMIZED<<
Sticker and Tag
The tags and stickers are used to give further explanation e.g. about the status of a slide or graph as well as to indicate new and updated slides.
Stickers (Large)
Stickers (Small)
Tags & Earmarks
CONCEPTUAL
CONCEPTUAL
NEW
WIP
EXAMPLE
EXAMPLE
HYPOTHESIS
HYPOTHESIS
ILLUSTRATIVE
ILLUSTRATIVE
DRAFT VERSION
PRELIMINARY
PRELIMINARY
UPDATE 1
REVISED
REVISED
TO BE COMPLETED
TO BE COMPLETED
UPDATE X
WORK IN PROGRESS
WORK IN PROGRESS
>>CUSTOMIZED<<
>>CUSTOMIZED<<
>>CUSTOMIZED<<

10. Chart (1/2) x x x CAGR Y Axis Label Y Axis Label xx% xx xx% CAGR: xx%
CAGR:
xx% xx xx xx xx xx xx 10 10 10 10

11. Chart (2/2) xx% xx% xx% xx% xx% x x x Y Axis Label xx Y Axis Label 11

12. Table x x x Column 1 Column 2 Column 3 Column 4 Column 1 Column 212 12 12 12

13. Map x x x
Legend 1
Legend 2
Legend 3 13 13 13 13

14. Position Map x x x X X X X x 14 High High A x x x x Client Logo B Low

15. x List of Items (1/2) x x x One-Stop-Shop Personnel Trade Support
Accounting & Controlling
Corporate
Strategy Development & Realisation
Market Intelligence
Define Markets
Develop Talent
Optimise Sourcing
Limit Risks
Establish & Administer Companies
Structure & Execute Business Plans x 15 15 15 15

16. List of Items (2/2) x x x x x

17. Project Plan x
Date 1
Date 2
Issues
Wk 1
Wk 2
Wk 3 x 1 x 2 x x 3 17

18. Executive Summary
Issue 1
xxxx
Issue 2
xxxx
Issue 3
xxxx 18

19. M&A Target Search x x x High Priority x x x x x Universe: number 1
Longlist: number 2
Shortlist: number 3
High Priority x 19 19 19 19

20. Step 2 Market Segmentation
Market Map x
Step 2 Market Segmentation
Step 3 Competitive Landscape
Step 4 Market Verbatim
Step 1 Market Sizing & Projection
Provide an overview by:
Total market size estimation
Growth Projection
Trends and Drivers
Policies & Constraints
Map out client’s high potential segments by:
Accessible market map
Geographical breakdown
High growth white space
Understand rivalry intensity by:
Competitor origin
Revenue
Technology level
Sound-bites from :
Associations
Experts (e.g. journal authors)
Management of key players 20 20 20 20

21. MM – Current Size & Future Expectation
Drivers
kMT x
CAGR: 6% x x x% x% x x% x% x x% x% x% x x% x%

22. Market Sizing & Projectionxx
Market
5 Yr Growth
Driver & Constraint
Client’s Impact
Segment 1 xx
Prioritise xx
Explore xx
Tailor xx
xx%
Segment 2 xx
xx%
Segment 3 xx
xx%
Segment 4 xx
xx%
Suggested Focus

23. Strategy Formulation Short Term (20XX) Long Term (20XX-20XX) External
Customer
External
Competitors
Products
Internal
Client Company

24. Dual Brand x x x x Background Product Channel Implication Brand
Express
Implication x x x
Brand
Organisation

25. Development History x x
1992 X x x
2003 x
2007 x
China Launch Year

26. Value Chain Analysis xx Key Players Value Chain Highlights
Client’s Impact
Production
Sales & Distribution
Aftersales Services
Player Group A xx xx XX
Player Group B xx xx xx
Player Group C xx
Label: leading mf. xx
Player Group D xx xx
Legend:
Visited Leading Players

27. FAQ – Discussion Points1 2 3 xx xx xx 4 5 6 xx xx xx

28. The Fiducia Managers Team – Talk to Us!
How Fiducia Can Help You:
Obtain research and advice
Set up / buy / restructure a company
Outsource accounting and treasury
Source products
Sell products and services
Recruit talent

29. Fiducia Management Consultants – Providing China Insight Since 1982
What Is Your Next Move?
Fiducia Management Consultants – Providing China Insight Since 1982
Beijing
T (+86)
F (+86)
Hong Kong
T (+852)
F (+852)
Shanghai
T (+86)
F (+86)
Shenzhen
T (+86)
F (+86) | 29

30. Fiducia – Service Overview
Integrated Services – Total Solutions in China and Hong Kong – Our 6 Core Services.
Define markets
Develop
human capital
Structure & execute business plans
Market
Intelligence
>> OUTDATED <<
See above for new version!
Strategy
Development
&
Realisation
Personnel
One-Stop-Shop
Trade
Support
Corporate
Accounting &
Controlling
Optimise sourcing
& execution
Establish & administer companies
Ascertain value
& limit risks

31. >> OUTDATED << See above for new version!
Our Clients
Fiducia Management Consultants has served international clients from many industries on their Greater China set-up and expansion strategies.
>> OUTDATED <<
See above for new version!
Many “hidden champions”, some of whom are here
Across industries (auto, machinery, chemicals) & functions (purchasing, finance)