1. IDE- Class Discussion
Jeevan J Arakal, CSREM

2. Some Key Terms
BDS – Non financial assistance provided to businesses on a formal or informal basis
Donor – a funding agency that pays for development activities
Impact- effect of the service on the performance of the client or consumer
Market led product development- Product development based on the interaction of demand and supply

3. Continued Intervention- a temporary facilitative mechanism
Practioners – an agency which provides or facilitates the delivery of the BDS
Public goods- Consumption by one individual does not reduce consumption by others

4. IDE – Corporate Video – 16 Mins

5. IDE – Approach Facilitation Self- selection of the poor
Direct impact on rural economy
Market forces as partners
Action research orientation

6. Key Issues Product: Existence of a product development framework
Price: Competition lowers the price
Demand creation: through promotion
Availability: manufacturers, distributors, retailers & installers
Sustainability

7. IDE – India Network Market Intermediary No. Manufacturers 35
Distributors
100
Dealers
825
Mistries/ assemblers
1620
NGOs / SHGs
225

8. Some IDE Products

9. IDE-Bridging Gap Areas
Research institutions & small and marginal farmers
Low-cost technologies and generating awareness
Demand for IDE products and their supply to small farmers in rural areas

10. Let’s Wind Up MARKET DEVELOPMENT APPROACH IDE as a facilitator
Many service providers
IDE works with all players in the market
Sustainable if it succeeds in market development
Needs grants or outside subsidy

11. Ok, that’s all for the day
Thank You