1. The $100,000 a Year Local Online Business Blueprint

2. What If… Within 30 to 60 Days?
You are making more than $10,000 a month in recurring income working part-time.
You are able to quit your job and work-from-home and be in control of your time and financial future.
You never have to worry about having enough money ever again.
While doing something that makes a major difference in the lives of other people.

3. Local Online Marketing Is Proven To Get You There
There’s a secret, though…
You’ve been programmed your entire life to fail.
Job vs Freedom

4. Job or Freedom? How a Job Works: How Freedom Works
Trade time for money
Work hard to “get ahead”
Time –> Paid –> Comfortable -> Repeat Cycle
How Freedom Works
Design system, set it and let it work for you
Work smarter improving system so system works for you
Time –> Not Paid –> Uncomfortable –> System Takes Over –> Ever Increasing Pay with Less Time –> Exit Cycle

5. Your Business Model

6. Your Steps To Freedom
Attracting Potential Ideal Clients – People who WANT what you have to offer by giving value upfront.
Closing the Deal – Prepare and deliver the Consultative Sales, 1-Page Proposal and Price Proposal.
Creating the Project Plan – Create the upfront and monthly plan to deliver results.

7. Your Steps To Freedom
Upfront Deliverables – Doing the 1-time services that come before the monthly services.
Monthly Deliverables – Doing the ongoing monthly services.
Feedback Loop – Monthly Reports, Recognizing Results and Generating Referrals.
Outsourcing, Automation and Systems – Work in your Strengths and Passions and avoid your Weaknesses while creating a Real Business.
Going Big – How to create a Million Dollar (or more) a year business.

8. The Simplified Version
Provide Value
Get Clients
Get Paid Each Month
Provide Services Each Month
The Good News… almost all of the business can be outsourced over time.
A BIG chunk of it immediately using our Super Simple Outsourcing program.

11. It’s Just 3 Things… Sales Operations
Going Big (Systemizing, Automating, Outsourcing and your preferred Go Big method – City/Niche/Percentage)
You Make Money In Sales
And You Create Wealth in Going Big

12. More Than One Path To The Promised Land…
Different Local Online Models
Different Clients
Different Service Provider Models
Different Revenue Models

13. More Than One Path To The Promised Land…
The Different Local Online Models:
Lead Generation
Site Rental
Service Provider
Different Clients:
Local
National
Search Volume
Customer Value

14. More Than One Path To The Promised Land…
Different Service Provider Models:
One-time services
Monthly Services (One monthly service, or a Collection of monthly services)
Different Revenue Models:
Flat Fee
Percentage (or Upfront/Monthly, + Percentage)
Monthly (or Upfront + Monthly)

15. The Local Business Money Machine Model…
The fastest way to success is to pick ONE path and follow the system proven to be successful with that path. In this case LESS IS MORE. The clearer you are on who your market is (and who they are not) and what your business model is (and what it is not); the easier and faster you will see success with much less frustration and overwhelm.

16. The Local Business Money Machine Model…
Service Provider
Collection of High-Value, High-Return Monthly Services
at a Premium Monthly Fee
for Local Clients
with High Search Volume, High Customer Value
EQUALS = You are their Online Marketing Partner.
NOT an SEO Company or Webmaster

17. What City? What Niche? City Factors: Niche Factors: Location to you
Size of the city
Suburbs
Niche Factors:
Are people searching online for it?
Lifetime Customer Value (LCV)
Online Competition
Seasonality
Knowledge and experience with the niche

18. Your Ideal Clients… Use your time wisely Not all prospects are equal
Focus on customers that are:
Already sold on the idea
Who have the money
Where you will be successful
Who will be pleasant to work with

19. Avoid… Startups -Too many things need to be created from scratch
Those who NEED your services but don’t have the money
Those who don’t already spend money on advertising
Those who don’t already have a website
Those who question every move you make

20. The Client Matrix… Customer Value Search Volume
Low Customer Value, Low Search Volume
BAD!!! Hair dresser
Low Customer Value, High Search Volume
OK, but not great. Restaurants
High Customer Value, Low Search Volume
Better, but not the best. Specialized accountants

21. Your SWEET Spot… High customer value, high search volume.
Examples: House related, cosmetic surgery
1 or 2 customers a month = break even.
3 or 4 customers a month = really nice profit
5, 10, 20 (or more) new customers a month…
You SAVED their business and radically changed their life.
What they pay you is a HIGH RETURN investment, not an expense.

22. Other Potential Qualifications…
Already have a website
Already spending money driving traffic to their website
Already has a trained sales staff
Has a lot of former customers they don't follow-up with
Has no backend
Has great reputation with customers
Not overly competitive online
Next week, BONUS video on my favorite types of local businesses and industries

24. It’s Just 3 Things… Sales Operations
Going Big (Systemizing, Automating, Outsourcing and your preferred Go Big method – City/Niche/Percentage)
You Make Money In Sales
And You Create Wealth in Going Big

25. Sales: Prospecting The “Warm Methods” The “Cold Methods”
Already Established Relationship (You or Somebody You Know)
The “Cold Methods”
You (or Somebody You Know) Does Not Know Them

26. Sales: Consultative Selling
In Person, Phone, Webinar, Outsources Sales People
Opportunity Research
15 minutes
Consultative Sales Presentation
20 to 45 minutes
One Page Proposal
10 to 30 minutes
Price
10 to 20 minutes

27. Operations: New Client Project Plan
Getting Started
Month 1
Month 2
Ongoing Months
What’s Being Done and Who Is Doing Them (Ideally All Outsourced)

28. Operations: Upfront Deliverables
Keyword Research
Competition
Research
Update Website
Optimize Website
List Builder

29. Operations: Monthly Deliverables
Local Search
Local Directories
Articles
Videos
Bookmarking
Web 2.0 content
Classified Ads
Forum Links
Local Links
Add-on Services

30. You repeat the Monthly Deliverables which can become easy, guaranteed income!

31. Monthly Feedback
Rankings
Traffic
Leads
Referrals

32. Referrals take you BACK to Prospecting and additional income generation.

33. Go Big with 3 Wealth-Creating Actions
Outsource
Automate
Systematize

34. 8 Proven Client Getting Systems Outsourcing Operations
The Rest of the Weekly Modules Focus On What Will Make You The Most Money, The Fastest And Turns Into The Greatest Long-Term Wealth…
8 Proven Client Getting Systems
Outsourcing Operations
Also Show You How To Do All Of Them
Turning This Into a Wealth Creation Machine For Yourself.

35. What will it take to get you to your goal?
ACTION!
(A Universal Trait Among 100% of Our Successful Members – They Took Action and Never Considered Quitting an Option!)