1. Graphic Design for All! Summerlee Walter Communications Coordinator
Diocese of North Carolina

2. Who should take this webinar?
Communicators without access to high-end design software
Communicators who work on short deadlines
Communicators looking to up their design game

3. Agenda Three Basic Components of Design: Composition (Layout) Color
Typography
Intro to Canva

4. Design Basics - Composition
White space is your friend
Leave comfortable margins (More words per page = Wider margins, more graphic breakup)
Break up copy with images (or color)
Define a focal point

5. Design Basics - Composition
Focal point
Signal to your viewers where to look
Hierarchy
Leading lines
Rule of Thirds
Alignment
Be mindful of your audience

6. Come have a roaring good time at Vacation Bible School!
Rule of Thirds + Leading Lines
Come have a roaring good time at Vacation Bible School!

10. Design stays out of the way of great copy

11. Design Basics - Color Keep it simple to start (2-3 colors)
Use photos, color wheel for inspiration
High-contrast colors = Greater legibility
Pay attention to undertones
Be mindful of your audience

12. Undertones

17. Design Basics - Typography
Keep it simple (2-3 fonts)
Pair serif and sans serif, simple and decorative
Uses multiple weights and sizes of the same font
Use text decoration sparingly
Pay attention to feel
Be mindful of your audience

21. Canva Tour

22. Final Thoughts Build in time for review Breaking rules is okay
Don’t be afraid to start over
Don’t let perfect be the enemy of done
Be mindful of your audience

23. Questions?