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JohnnyBoards for Public Service
Presented by Ruben Garcia President IBAA - Indoor Billboard Advertising Association Past President Albuquerque Job Corps - Career Technical Advisory Council Commissioner- City of Albuquerque Commission on Economic Indicators Committee Member - Hispano Chamber of Commerce- Health and Wellness Committee-Member – Opiate Prevention Implementation Team Associate Member - New Mexico Brewers Guild – DWI Council Participant Thanks for taking the time to come. Thank Chamber for giving time and space About me Why doing this John Wooden 10 NCAA National Championships in 12 years while at UCLA Give yourselves a hand you have taking the time and effort to come a learn another portion of your business
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Clarify our value for PSA’s Summarize our current process
What Are We Doing Here? Clarify our value for PSA’s Summarize our current process Answer any questions 1st let start with the basics. Assuming no previous knowledge Identify as many sources of advertising for small businesses
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There are many avenues on which to spend your awareness dollars. .
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PSA – Public Service Awareness
The great thing about this media is that it’s an effective and affordable way to get in front of your target audience for an average of two and a half minutes . 1st let start with the basics. Assuming no previous knowledge Identify as many sources of advertising for small businesses
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PSA – Public Service Awareness
The Unfair Advantage we offer is "No other media can be placed where it is truly unavoidable”. In most cases, people will see your message over and over throughout their visit to a JohnnyBoards venue. Because we are in washrooms, you can target by gender, age, lifestyle and ethnicity If your desired brand image isn’t what’s in the minds of your target audience, you’ve got to figure out where the gaps are and how to address them. And fixing those issues is hard work because the old adage still rings true - the customer is always right. Proper branding is critical to your long term success
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Advertising Marketing is the decision making process
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Audit and tracking Marketing is the decision making process Over 800 men and 600 women have been counted on one day at its highest peak at a local pub.
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JohnnyBoards and Social Media
1st let start with the basics. Assuming no previous knowledge Identify as many sources of advertising for small businesses
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Gambling data Marketing is the decision making process
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Sandia Resort Gambling Awareness
1st let start with the basics. Assuming no previous knowledge Identify as many sources of advertising for small businesses Online proofs
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Spanish Speaking campaigns
1st let start with the basics. Assuming no previous knowledge Identify as many sources of advertising for small businesses
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Smart Phones Nearly two-thirds of Americans are now smartphone owners, and for many these devices are a key entry point to the online world. comScore, Inc. (NASDAQ: SCOR) is a global leader in measuring the digital world and preferred source of digital business analytics. 12
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Secretary of State Dianna Duran faced criminal charges for alleged misuse of campaign funds, New Mexicans – ranging from public officials to private employees to grandmothers – have been accused of turning to crime to pay for gambling habits.
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Feel Free to contact me ruben@johnnyBoards.com Cell 505-363-4196
Thank you Feel Free to contact me Cell
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