2. Why we like it… Favored by Facebook’s algorithm
Great for promotion of community events
No post filming editing required
Truly unique content
Directly connect with your audience

3. Broadcast on “Fake” Page
How We Do It… Test Beforehand…
Test Audio
Test Connectivity
Broadcast on “Fake” Page
Prep Guests

4. How We Do It…
Two Cameras
Switcher
Open Broadcast System
Host

5. How you can do it…

6. Webcam/Laptop

7. iPhone/Mic

8. DSLR/Live Stream

9. Comments: Facebook Live’s Fuel
Comment Via:
FB Live Feed
FB Private Message
Twitter
Bring a pre-prepared list of questions

10. Before… Med School 101 1,400 views 23 comments
Guest Host prepped w/ iPad
Hill Auditorium

11. Teens, Depression & Suicide
w/ Adolescent psychologists Dr. Polly Gipson and Dr. Cynthia Ewell Foster
5,300 views
78 shares
34 comments (on FB Live)
Switcher
Scripted intro and outro
Updated Google Doc w/ questions

12. Fertility Series Male Fertility Web Chat / Live Q&A with Dr. Dupree
Fertility 101: Live Q&A with Center for Reproductive Medicine Experts…
Male Fertility Web Chat / Live Q&A with Dr. Dupree
Michigan Medicine On Screen Graphic
visible throughout

13. After… Boost FB Live Pin a survey to our comments section
Post to YouTube – Use Timestamp posting?
Boost FB Live

14. Pitfalls… Time: Time running out It’s Live(!) Technology Failure
Finding a quiet room
Running out of questions