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N O R T H C A R O L I N A B I O T E C H N O L O G Y C E N T E R North Carolina Pavilion at BIO 2014 #ncpavilion June 23 - 26 San Diego
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Work the one-on-one partnering system Schedule your in-pavilion presentation Prepare your video presentations – due May 30 Ship your show materials to Skyline Exhibits & Events by June 6 N O R T H C A R O L I N A B I O T E C H N O L O G Y C E N T E R Action Items
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N O R T H C A R O L I N A B I O T E C H N O L O G Y C E N T E R Exhibitor Partnering Included with Platinum, Gold and Silver Packages Access to BIO Exhibition Hall Access to BIOs Exhibitor Partnering System Search company and investor profiles - schedule 30 min. meetings in N.C. Pavilions 3 meeting rooms
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5,430 meetings (25% increase) 87% of these exhibitor meetings took place with Business Forum companies, while 13% were between exhibitors 742 exhibitors participated in partnering (up 5%) N O R T H C A R O L I N A B I O T E C H N O L O G Y C E N T E R 2013 Exhibitor Booth Partnering by the Numbers
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Profile counts: – Clearly define your offerings. – Publish your profile. Dont wait. Request meetings early: – Start no later than Memorial Day. Subject line matters: – Make it a concise, tailored and specific statement or purpose. Target your meeting request: – Provide targeted and specific benefits of partnering with you. Follow up: – Getting close to the conference, but no response? Re-message the company. N O R T H C A R O L I N A B I O T E C H N O L O G Y C E N T E R The Golden Rules of Partnering
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Exhibitors got 11-12X more meetings by: Tailoring the subject line of meeting requests. Targeting the message body of each meeting request. Sending more relevant meetings requests? Yes. Spam? No. Following up on non-responses a month and again 2 weeks before BIO. N O R T H C A R O L I N A B I O T E C H N O L O G Y C E N T E R According to BIO
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Send targeted requests. Turn on notifications in your delegate profile. Then: 1.Check for new companies often. Searchable in the system. 2.Be patient. Responses will arrive 3 weeks before the event. Very little will happen before that. 3.Request declined? Find another company thats a good target. 2,200+ companies in the system. N O R T H C A R O L I N A B I O T E C H N O L O G Y C E N T E R Start early. Check often.
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myBIO One-on-One Partnering: 2 systems. 2 separate profiles. You must publish your partnering profile to get meetings. Calendar availability: Open up your schedule on your partnering calendar. 100 requests allowed: You can have a maximum of 100 outgoing meeting requests in the Requested status. N O R T H C A R O L I N A B I O T E C H N O L O G Y C E N T E R More on Exhibitor Booth Partnering
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Mon., June 2: Scheduling Begins Mon., June 16: Preliminary Partnering Schedules Emailed to Delegates Tue., June 24-Thur., June 26, 9:30 am – 5:30 pm N O R T H C A R O L I N A B I O T E C H N O L O G Y C E N T E R Exhibitor Booth Partnering Timeline
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Exhibitor Booth Partnering Resources: http://convention.bio.org/partner/ Partnering Help: BIOpartnering@bio.orgBIOpartnering@bio.org | (202) 962-6666 Twitter: @bio1x1 BIO Webinar Tonight at 8pm (licensing & deal- making) N O R T H C A R O L I N A B I O T E C H N O L O G Y C E N T E R Partnering Help
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N O R T H C A R O L I N A B I O T E C H N O L O G Y C E N T E R Exclusive Access to NCs Presentation Area
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Kineticos Marine Bio-Technologies Center of Innovation NCBiotech Nitta Gelatin Wake County Economic Development Wake Forest Innovations Spots are going fast! Reserve your 30 minute timeslot today! N O R T H C A R O L I N A B I O T E C H N O L O G Y C E N T E R NC Pavilion Presentation Area
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Whats Brewing in N.C.? Featuring N.C. BBQ and Sierra Nevada beer 200-300 people Tuesday, June 24 4-6:30 pm Sponsored by the Friends of North Carolina N O R T H C A R O L I N A B I O T E C H N O L O G Y C E N T E R North Carolina In-Pavilion Reception
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Novan Therapeutics of Durham, one of four winning companies in this years contest, won a Pipelines of Promise award. N O R T H C A R O L I N A B I O T E C H N O L O G Y C E N T E R Buzz of BIO Contest
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Wed., June 11: Final Prep & Logistics, Questions June 23 – 26: BIO 2014 N O R T H C A R O L I N A B I O T E C H N O L O G Y C E N T E R Final Sponsor Planning Meeting
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N O R T H C A R O L I N A B I O T E C H N O L O G Y C E N T E R Questions? www.ncbiotech.org/BIO2014 www.ncbiotech.org/BIO2014
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