1. Malmös population Photo: Leif Johansson Xray 302,835 inhabitants (Dec 31, 2011) Swedens third largest city Young population – 48% are under the age of 35 26,000 university students, of which 24,000 at the Malmö University 175 countries represented and approx. 150 languages 30% of Malmös inhabitants were born abroad In 2026, the population of Malmö- Lund is expected to be half a million inhabitants Main shopping street

2. Malmö – the growth center of the region Photo: Leif Johansson Xray Population increased for the 27th year in a row (+3,872 in 2011) In 20 years, Malmös population has increased by 68,000 residents (+29%) Malmö had 1.5 million visitors staying overnight in 2011 (72% from Sweden) In addition, approx. 5.5 million visitors made a daytrip to Malmö (excluding commuters) Malmö is ranked number 19 in Sweden concerning the number of new companies in 2011 i.e. 8.8 new companies/1,000 inhabitants. (Source: Jobs & Society) Malmö received the award Growth Municipality of the Year 2009 (by Arena för Tillväxt and SWECO EuroFutures) Turning Torso – highest apartment building in Sweden

3. Good infrastructure 61,000 people commute to Malmö and 27,700 from Malmö every day The City Tunnel with its three stations in Malmö has contributed further to a mobile region The Öresund Bridge strengthens Malmös position in the Öresund Region Copenhagen Airport and Malmö Airport is easily accessible in 30 minutes A well-developed road and railway network with two ring roads Copenhagen Malmö Port – centrally located and modern logistics centre Photo: Leif Johansson Xray Malmö Central Station

4. The Öresund Region Photo: Leif Johansson Xray Skåne (in Sweden), Zealand, Mön, Lolland-Falster and Bornholm (in Denmark) 3.7 million inhabitants, of which 1.2 million live on the Swedish side 25% of Sweden and Denmarks population live in the Öresund Region The largest labor market in the Nordic region with 1.85 million people The region represents 26% of the countries total GNP Around 240,000 companies (in 2009) More than 160,000 students at the regions colleges and universities (in 2009) The Öresund Region covers parts of two countries

5. Commuters via the Öresund Bridge Approx. 17,300 commuters cross the bridge every day by train or car (94% live on the Swedish side) An increase by 26% in five years 60% commute by train and 40% by car 94% commute to work and 6% are students 19,150 vehicles per day crossed the bridge In 2011, a total of 7 million vehicles (cars, trucks, buses etc.) crossed the bridge Photo: Leif Johansson Xray The Öresund Bridge connecting Sweden and Denmark

6. Trade and Industry in Malmö Photo: Leif Johansson Xray 32,000 work sites A workforce of 154,000 people has its workplace in Malmö (daytime population) Mainly small and medium sized companies 69% are employed in the private sector 8 companies were started every day in Malmö (in 2011) The largest sectors (53% work here) Corporate services Trade Healthcare & services Education Only 7% work in manufacturing (compared to 14% in Sweden as a whole)

7. Development and opportunities A positive long-term development in the number of employees in Malmö within corporate services, IT and computer consultants, trade, education, and within hotels and restaurants Malmös profile areas: Cleantech New media Life Science Trade Hospitality industry Logistics Headquarters Duni, Vestas, Elfa, Mercedes-Benz, Brio, Thule and Zhonghuan are examples of new headquarters in Malmö IKEA will locate new offices for global staff functions and training centre to Malmö Cleantech is one of Malmös seven profile areas

8. Major investments – planned and completed The City Tunnel including three stations Exhibition centre in Hyllie Malmö Arena and Swedbank Stadium Expansion of Norra hamnen – port and logistics center Emporia shopping centre, and redevelopment and extensions of several shopping centres Eurovision Song Contest 2013 Malmö Live (Convention centre, concert hall and hotel) Expansion of the areas: Västra Hamnen, Dockan, Hyllie, Norra Sorgenfri ESS and MAX IV Fehmarn belt tunnel Illustration of Malmö Live

9. Malmö – a power factor in Southern Sweden The geographical location – right in the centre of the Öresund Region The Öresund Bridge and two international airports less than 30 minutes away Competitive infrastructure, and the new City Tunnel and new train stations Copenhagen Malmö Port Universities and research centers Easy access to workforce and competitive operational costs Interesting areas for business and living A good living environment – diverse cultural life with a rich range of leisure activities Photo: Anders Norrsell Good living environment close by the sea