1. Scary Story Genre
Scary

2. Monster Archetypes
Vampire
Werewolf
Thing
Zombie

3. Vampire The vampire archetype of monster: can pass for a human.
can appear as a friend, loved one, or seducer.
makes the familiar unfamiliar.
can evoke empathy
Can evoke a twisted power trip
The idea that your very best friend or loved one could be a monster is quite disturbing to us.

4. Hannibal Lecter Serial Killer Vampire Archetype
Eats flesh (instead of drinking blood)
Like vampires:
Stalk the streets
hunt for prey
Could be next door neighbor
Serial killers real – vampires mythical

5. The Werewolf Tortured in some way Can’t allow it to live
Normal man looks into the abyss and becomes what he fears most
Normal to stark raving lunatic (ha ha ha ha ha)
Scary because a beast lies within us all and could be awakened.

6. The Thing The unknowable other Something within us that we do not know
creature is a force of nature.
cannot be reasoned with or bargained with
manifestation of the fear of the unknown in a walking, crawling, or flying form.

7. Zombie The zombie really fits the” thing” archetype.
can’t reason with zombies.
if you explain them with a virus or other anomaly, there is a definite mystery about them.
Their very inhumanity (tied to our humanity)makes them unknowable and horrifying.
the archetype of the werewolf works too. Fear
of becoming a zombie – becoming the very thing you fear the most

8. Other Archetypes Ghost child - changelings Scary dolls Vengeful Ghost
Aliens
Devils
Death/shadow
Trickster imposter
Creature
Epidemic
Slasher
Scientist

9. Setting Archetypes
The horror genre also has some standard archetypal settings:
The graveyard
The small town overtaken by the scary thing
The haunted house
The insane asylum
Camping trip
Road in the middle of nowhere
The cabin in the woods

10. Symbolic Archetypes
The scary story genre also has some symbolic archetypes such as numbers, colors, or weather.
666
Black (darkness, mystery, evil)
Green (death, decay)
Red(blood)
Storms, wind, lightening or fog