1. A Model for Successful Instructional Design Copyright © 2017 925 Media
ADDIE
A Model for Successful Instructional Design
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2. ADDIE is…
…a systematic instructional design model consisting of five phases:
Analysis
Development
Design
Evaluation
Implementation
Ask learners: have you ever heard of ADDIE before? Where? In what context?
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3. What’s an Instructional Design Model?
Analysis
Development
Evaluation
Design
Implementation
An instructional design model is a framework for creating and delivering -
learning experiences,
training materials,
skills development,
and other forms of knowledge transfer
- in the most efficient, effective, and appealing way possible.
There are many different instructional design models. ADDIE is very popular because it is easy to use, easy to remember, and very effective.
Initiate a discussion of instructional design history
Military origins
Development as a career in its own right
Impact on organizations
Provide arguments supporting ADDIE as the best all-around instructional design model for most applications.
Other models are too academic and difficult to implement
ADDIE’s proven track record
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4. The Analysis Phase
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5. The Analysis Phase ANALYSIS =
The most important phase, but often neglected
Errors in analysis tend to be catastrophic
A thorough analysis, executed correctly, is never a waste of time
ANALYSIS =
Things that can go wrong with a bad or nonexistent analysis:
Wrong subject matter
Wrong approach for a specific audience
Wasting time (back-tracking)
Running out of time
Running over-budget
Disorganization and chaos
Time spent in the analysis phase saves time in later phases
Anecdotes about bad analysis:
Training too basic – audience already knows the material trained
Objectives too ambitious – not enough time or money
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6. The Analysis Phase Assess training needs Quantify training parameters
Identify gaps in current knowledge/skills
Who are the learners?
Quantify training parameters
Time
Budget
Resources (LMS, SMEs, training rooms, instructional designer availability)
Pre-assessment of learners
Identify current levels of knowledge to build upon
What delivery methods will work best?
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7. The Design Phase
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8. The Design Phase Key Design Task: Develop Robust Learning Objectives
Identify desired behavioral outcomes
Performance-based
What will learners be able to do that they couldn’t do before?
Observable and/or quantifiable
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9. The Design Phase Subject Matter Experts (SMEs)
Make initial contacts – obtain commitments
Be courteous with their time
Be honest about how much time will be required
Schedule interviews and content reviews
Make sure SMEs have the schedule, too
Provide reminders – be prepared for no-shows
Conduct interviews
Mind-mapping techniques
Obtain content reviews
Implement needed revisions
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10. The Design Phase Pre-production planning Brainstorming
Outlining/storyboarding
Shot lists
Location scouting
Script breakdowns
Storyboard Example
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11. The Development Phase
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12. The Development Phase Create the content Create assessments Write
Author
Code
Shoot
Record
Etc.
Create assessments
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13. The Development Phase Review the content Revise as necessary
SME review
User acceptance testing
Copy editing
Fact checking
Revise as necessary
Finishing touches
Bug fixes
Final revisions
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14. The Implementation Phase
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15. The Implementation Phase
Deliver the training content
Conduct face-to-face training
Deploy online assets
Upload/schedule in LMS
Webinar tips:
It’s a live performance – rehearse!
Thoroughly test equipment (microphones etc.)
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16. The Evaluation Phase
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17. The Evaluation Phase How did we do? How can we do better?
Formative evaluation – evaluation that occurs throughout the ADDIE process, at each step along the way
Summative evaluation – a final evaluation of the entire process
Collate/quantify learner feedback
Pay attention to oft-repeated observations
Compare pre- and post-assessment results
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18. Take the Quiz! Good luck!