1. Linked In Profile Make-Over
Creating a Profile with Impact

2. Creating a Personal Brand
Optimize Career Opportunity
Build Your Profile to Tell Your Story
Leverage Your Network to Power Your Future
Blah Blah

3. Best Practices - Photo
Professional
Represent you at your best
Don’t worry about standing out... that’s your profile’s job
Best Practices - Headline
120 characters
First thing people see
Not just a job title and company name
Showcase your specialty, value proposition, and your “so what?”

4. Best Practices - Summary
120 characters
First thing people see
Not just a job title and company name
Showcase your specialty, value proposition, and your “so what?”

5. Best Practices-Experience
Easy to scan
Bulleted points
Summarize your accomplishments

6. Best Practices - Projects
Show off your best work
Make a pdf of your portfolio and link to it.
Link great media, i.e. videos, press, etc.

7. Best Practices – Back Links
Link to your “about me” page.
Link to your personal website
Link to your social media
Best Practices – Personal URL
Change your profile url to your name

8. Best Practices – Skills
Add skills you’re qualified for
Endorse others.
Don’t whine… leverage the opportunity