1. Strategies for good introductions
Catches the reader’s attention
Makes the reader want to read more
Is appropriate to purpose and audience
Informational and persuasive papers should use a formal voice-NO personal pronouns (I, me, you, we, etc.)

2. Not-So-Good Beginnings
Hi! My name is Steve…
In this paper, I will be telling you about…
One day…

3. Strategies for good introductions
Start with an interesting description
Start with a sound
Start with the past in the present. It is April 10, The Titanic is going to travel all the way from England to America.
Start with an exclamation.
Start with a thought.
Start with a complaint.
Start with a surprise.
Start with a question or a series of questions.
Start with a hint of something interesting to come.
Start by revealing something unusual.
Start with an unsettling description.
Start by describing the setting.

4. Strategies for good endings
Feel finished
Give the reader something to think about or do.
Meet your reader’s expectations
Answer the questions, “So what?” What does this piece have to do with me?

5. Endings that should not be used
The End
Well, that’s all I have to say. I hope you liked my paper.
In this paper I have just discussed…
It was only a dream.

6. Strategies for good endings
End with something you want your readers to remember.
End with something you want your readers to do.
End by thinking about the future.
End with something you learned. (Remember, no personal pronouns.)
End with a recommendation.
End with your main idea and its implications.
End with the effect on you or others.
End with a question.
End with what you started with-said in a different way.