1. Civility, Safety & Interaction Online
4/5/2019
Civility, Safety & Interaction Online
Russia, January 2019
© 2014 Microsoft Corporation. All rights reserved. This material is provided for informational purposes only. Microsoft makes no warranties, express or implied.

2. Key Findings – Russia
The nature of online risk types: The types of risks that stood out for Russia compared to the global averages included: 1) being called offensive names, 2) ) receiving offensive or obscene content, and 3) Encountering internet hoaxes
Our social circles became slightly more risky: Within Russia, risks from family and friends also increased slightly to 8%, though the gain was small compared to other countries (+2% vs. previous year)
The pain from online risks was significant: Within Russia, moderate to severe pain was experienced by 46% of consumers, notable, but below the global average
Consequences were mixed; positive actions were down: Russia showed drops in positive actions taken following online risk exposure and Russians were less likely to pause before replying when they disagreed with someone online
Millennials, Gen X and teenage girls were hit hardest by risks: Teenage girls in Russia suffered lower levels of moderate to severe pain than their global peers (54% vs. 61%)
Teens asked for help. In Russia, more teens asked for help from their parents and other adults compared to the prior year’s study, but percentages were markedly below the global averages (help from a parent: 29% in Russia vs. 42% in the rest of the world; help from another adult: 13% in Russia vs. 28% in the rest of the world)
Small improvement in DCI: Russia (-1) registered a small gain in DCI and ranks #19 out of the 22 countries surveyed

3. Nature of online risk types in Russia
4/5/2019
Nature of online risk types in Russia
The most common type of unwanted contact involved repeated unwanted requests to socialize; meanwhile, repeated unwelcomed contact in Russia was 8 points higher than the global average
Russians were most likely to encounter internet hoaxes and fake news, the former being 5 points higher than the global average, but the latter slightly below
Various forms of bullying were the most typical behavioral risks experienced; offensive name- calling was 20 percentage points higher in Russia compared to the rest of the world
Receipt of unwanted sexual imagery or messages dominated this category both in Russia and globally; receiving such content was slightly lower in Russia compared to the rest of the world
Q2.01 Please choose which of the following TYPES of Unwanted Contact you have ever experienced. Q2.02 Please choose which of the following TYPES of Hoaxes, scams or, frauds you have ever experienced.
Q2.03 Please choose which of the following TYPES of offensive behavior you have ever experienced. Q2.04. …Please choose which of the following TYPES of Sexual risks you have experienced ever.
© 2014 Microsoft Corporation. All rights reserved. This material is provided for informational purposes only. Microsoft makes no warranties, express or implied.

4. Social circles became slightly more risky
4/5/2019
Social circles became slightly more risky
Worldwide, while 62% of online risks were sourced from strangers and people respondents knew online only, family and friends accounted for 28% of online risks, up 11 points YOY
Within Russia, risks from family and friends also increased slightly to 8%, though the gain was small compared to other countries (+2% versus previous year’s study)
Russians were more likely to experience online risks from strangers, which was significantly higher than the global average (60% vs. 36%)
JR add
Risks from family & friends +2 points in Russia
(+11 WW)
*Added in Latest Wave
Q2a. Which types of people have, in the past treated you in an unsafe or uncivil manner online?
© 2014 Microsoft Corporation. All rights reserved. This material is provided for informational purposes only. Microsoft makes no warranties, express or implied.

5. Severe pain from online risks was lower in Russia
4/5/2019
Severe pain from online risks was lower in Russia
Worldwide, 55% of consumers reported experiencing moderate or severe pain due to online risks, with 16% saying they felt no pain at all
Within Russia, moderate to severe pain was experienced by 46% of consumers, below the global average; Russians reported below-average levels of severe pain compared to the rest of the world, as well
Q5.1: How much emotional, psychological or physical pain did you suffer because of…
© 2014 Microsoft Corporation. All rights reserved. This material is provided for informational purposes only. Microsoft makes no warranties, express or implied.

6. 4/5/2019
Russia showed mixed results in consequences from risks and large drops in taking positive action
Worldwide, there was an increase in consequences and a decrease in positive actions; the top five consequences showed 3- or 4-point increases from the previous year; people also were less likely to take positive actions (-3 to -5 points)
Russians showed mixed results in terms of consequences from risks; they were more likely to say that they had lost trust in people online after risk exposure, but were less likely to say that their lives became more stressful
Russia showed drops in positive actions and were less likely to pause before replying when they disagreed with someone online
*Worldwide trend based on 20 countries common in latest research and prior year
**Digital Civility Challenge item
© 2014 Microsoft Corporation. All rights reserved. This material is provided for informational purposes only. Microsoft makes no warranties, express or implied.

7. Millennials, Generation X and teenage girls were hit the hardest
4/5/2019
Millennials, Generation X and teenage girls were hit the hardest
Online risks had some of the strongest impacts on millennials, Generation X and teenage girls in terms of risk exposure, consequences and the attendant psychological, physical and emotional pain
Overall, exposure to risks as measured by DCI and average number of risks was higher than the global averages
Teenage girls – the standout demographic for moderate to seer pain in Russia – were not as impacted as their global peers (54% vs. 61%)
Q2: Which of these has ever happened to you or to a friend/family member ONLINE? Q9: ….Please tell us if any of the following has ever happened to you or to a friend/family member as a consequence of being treated uncivilly? Q5.1: How much emotional, psychological or physical pain did you suffer because of…
© 2014 Microsoft Corporation. All rights reserved. This material is provided for informational purposes only. Microsoft makes no warranties, express or implied.

8. More teens asked for help with online risks
Worldwide, there was a surge in teenagers asking for help with online risks from both parents (+32 points to 42%) and other trusted adults (+19 points to 28%)
In Russia, teens were not as apt to ask for help as their global; peers, but still posted gain compared to the previous year’s study (help from a parent: 29% in Russia vs. 42% in the rest of the world; help from another adult: 13% in Russia vs. 28% in the rest of the world)
Asking parents for help jumped 20-points
Asking an adult for help rose 7-points
Q12: Have you ever taken any of the following actions after you were treated in an unsafe or uncivil manner online?

9. 4/5/2019
DCI trend
DCI Rank
Country
Region
2 years ago
prior year
latest research
Global 65 68 66 2
United States
N. America 56 61 51 8
Canada 60 1
United Kingdom
W. Europe 45 50 3
France 58 52 4
Belgium 59 5
Germany 62 57 9
Italy 63 11
Ireland 64 16
Hungary
CEE 73 72 19
Russia 74 75 6
Malaysia
APAC 7
India 10
Singapore 15
Vietnam 71 12
Mexico
Latam 76 69 13
Brazil 70 17
Colombia 77 18
Argentina 20
Chile 22
Peru 78 79 14
Turkey
MEA 21
South Africa
Worldwide, Microsoft’s Digital Civility Index (DCI) fell two points from the previous year, driven by a widespread decline in unwanted contact
Russia (-1) registered a slight gain in DCI and ranks #19 out of the 22 countries surveyed
*Worldwide trend based on 20 countries common in latest research and prior year
Q2: Which of these has ever happened to you or to a friend/family member ONLINE?
© 2014 Microsoft Corporation. All rights reserved. This material is provided for informational purposes only. Microsoft makes no warranties, express or implied.