1. Creating A Logo
Part 2

2. Remember: Do not use photo clip art. Use illustrations!
Use Word Art for text
Your logo should be more than a graphic with words above and below.
Remember to layer multiple elements.
Have something connecting your elements.

3. Good Examples of Real Sports Logos

4. Good Examples of Real Sports Logos

5. Good Examples of Real Sports Logos

6. Good Examples of Real Sports Logos

7. Good Examples of Real Sports Logos

8. Good Examples of Real Sports Logos

9. Example 1: Salt Lake City, Utah
Salt Lake City, UT is known as the “City of Saints” and “Crossroads of the West”. Its industries include mining, steel production, and railroading. Utah was also the place where the Transcontinental Railroad was completed.

10. Example 1: Salt Lake City, Utah
This led me to go with a railroad theme. Railroad signs were my inspiration for my logo.

11. Example 1: Salt Lake City, Utah
At Promontory Point, Utah, when the Transcontinental Railroad was completed they used a golden spike. This became my team name. My team colors of gold and silver were inspired by Utah’s mining history and the golden spike. My team slogan was also railroad-themed: “Golden Spikes: Full Steam Ahead!”

12. Example 1: Salt Lake City, Utah
My Logo! s L
GOLDEN SPIKES
SALT LAKE

13. Example 1: Salt Lake City, Utah
These are the individual parts of my logo.
SALT LAKE s L
GOLDEN SPIKES
7 Total Elements!

14. Example 2: Boise, Idaho
Boise, Idaho is known as the “City of Trees.” It is the state capital and major industries include paper and wood production, and electronics.

15. Example 2: Boise, Idaho
This led me to have a lumberjack as my team name. My team colors are Dark Green and Red. The dark green is for the trees and red is for the shirt that lumberjacks usually wear.

16. Example 2: Boise, Idaho
My Logo!
BOISE

17. Example 2: Boise, Idaho
My logo has 5 elements:
BOISE

18. Example 3: Oklahoma City, OK
Oklahoma City is known for its oil and livestock industry. It is the only capital city that has oil derricks on capitol grounds.

19. Example 3: Oklahoma City, OK
The importance of the oil industry to the city led me to the team name of the Roughnecks. A roughneck is an oil field worker.

20. Example 3: Oklahoma City, OK
My Logo

21. Example 3: Oklahoma City, OK
My Logo has six elements
Oklahoma City
Roughnecks