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Published byRobyn Bates Modified over 5 years ago
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The top 4 brands in the market deliver +60% of the sales within the chip category, all of which are TSSC brands. NAT Convenience MAT To 30/04/17 % Value share of Chips
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We are investing more into our brands in 2017
% Increase +22% +20% +12.5% +66.7% +1,500% N/A $11MM $12MM $9MM $0.5MM $8MM $0.1MM 2017 $9MM $10MM $8MM $0.3MM $0.5MM $0.0MM 2016 Comparison of Media Value 2016 vs 2017
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Capitalise on a fast growing brand
CHEETOS CHEESE & BACON BALLS 45G Cheetos are the #1 branded cereal product globally Capitalise on a fast growing brand 90g currently growing at +52% (Value) & +69% (Units) in Grocery. Provide a “for me, now” pack-size for your shoppers and further explode this growth! CHEETOS C&B BALLS 45G 18X TSSC Code APN TUN Case Size 18 units Timing in market: August – permanent
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Life’s pretty straight without…
Twisties is the market leader in its category at 66% market share! TWISTIES CHK 45G 24X TSSC Code APN TUN Case Size 24 units Market date July 2017 Savoury accounts for 44% of all snacking 45g pack size and TSSC brands offer the solution to maximise your sales by complimenting your confectionary range.
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