1. Digital Tools for Engagement
December 2018
@cmnplace

2. Continuous engagement Disciplined data
Why Digital?
Accessible 24/7, anywhere
Continuous engagement
Disciplined data
Transparency / trust / participation
Social media presence
Audit trail – clear and simple

3. Breadth and Depth
Reach 1,000’s
Identify who is responding online
Use face-to-face resources to plug gaps

4. Transparency is paramount underpinning trust and efficiency
“Design – Present – Defend”
“Outreach – Dialogue – Decide – Implement”
Left, people are queueing outside Finsbury Park. Right – the official status is good service.
This isn’t a good situation for the passengers or the operator. Passengers could have taken an alternative route – and it doesn’t reflect well on the operator
Problems on e.g. a transport network surface very quickly on social media.
Given a relatively specific context, it’s possible to extract information quickly on status – sometimes more quickly that the operator.
underpinning trust and efficiency
Commonplace

5. Digital Hub - For All Engagement
Commonplace

6. Example: Liveable neighbourhood
Left, people are queueing outside Finsbury Park. Right – the official status is good service.
This isn’t a good situation for the passengers or the operator. Passengers could have taken an alternative route – and it doesn’t reflect well on the operator
Problems on e.g. a transport network surface very quickly on social media.
Given a relatively specific context, it’s possible to extract information quickly on status – sometimes more quickly that the operator.
Commonplace

7. Example: Estate Regeneration
Left, people are queueing outside Finsbury Park. Right – the official status is good service.
This isn’t a good situation for the passengers or the operator. Passengers could have taken an alternative route – and it doesn’t reflect well on the operator
Problems on e.g. a transport network surface very quickly on social media.
Given a relatively specific context, it’s possible to extract information quickly on status – sometimes more quickly that the operator.
Commonplace

8. Example: Town centre regeneration
Left, people are queueing outside Finsbury Park. Right – the official status is good service.
This isn’t a good situation for the passengers or the operator. Passengers could have taken an alternative route – and it doesn’t reflect well on the operator
Problems on e.g. a transport network surface very quickly on social media.
Given a relatively specific context, it’s possible to extract information quickly on status – sometimes more quickly that the operator.
Commonplace

9. Please keep in touch David Janner-Klausner|
@cmnplace