1. The Unique Challenges PARENTS Face When Traveling With CHILDREN
Family Travel Association Summit
September 2015

2. Everyone has conflicting goals. Centre Pompidou, Paris
Challenge #1
Everyone has conflicting goals.
Centre Pompidou, Paris

3. You’re on the kids’ schedule, not your own. Sagrada Familia, Barcelona
Challenge #2
You’re on the kids’ schedule, not your own.
Sagrada Familia, Barcelona

4. Challenge #3
Motion sickness, ear infections, lost teddy bears, and other sudden changes of plan
Anguilla, Caribbean

5. Cancellation fees Transatlantic flight
Challenge #4
Cancellation fees
Transatlantic flight

6. Peak pricing and crowds during school breaks The Louvre, Paris
Challenge #5
Peak pricing and crowds during school breaks
The Louvre, Paris

7. Long lines with restless kids Ile de la Cité, Paris
Challenge #6
Long lines with restless kids
Ile de la Cité, Paris

8. The usual rules and remedies don’t work Barcelona, Spain
Challenge #7
The usual rules and remedies don’t work
Barcelona, Spain

9. Hotels that pretend to be kid-friendly
Challenge #8
Hotels that pretend to be kid-friendly

10. Unusual food Playa del Carmen, Mexico
Challenge #9
Unusual food
Playa del Carmen, Mexico

11. Making adult destinations appealing to kids Bratislava, Slovakia
Challenge #10
Making adult destinations appealing to kids
Bratislava, Slovakia

12. Families Need Travel Help
Out of 2,000 trip requests to WendyPerrin.com,
10% are for families with kids aged
Planning 4.5 months ahead
Spending $13,500 per trip
5.4 travelers per trip
WendyPerrin.com
Family Trip Requests

13. Who’s Traveling 50% have kids aged 12 - 17 41% have kids aged 5 - 11
19% want multi-generational trips
WendyPerrin.com
Family Trip Requests

14. Where They’re Traveling
Most Popular Countries
14% United States
11% Italy
11% Great Britain
8% France
6% Mexico
5% Costa Rica
Most Popular Regions
41% Europe
20% North America
9% South America
8% Caribbean
8% Asia
5% Central America
3% Africa & the Middle East
2% Australia and the Pacific
4% Don’t know where to go
WendyPerrin.com
Family Trip Requests

15. Biggest Challenges They Face
29% Picking the best locations within a destination
14% Choosing the right destination
14% Pacing: Finding the right balance
between activities and downtime
12% Finding the right rental villa/apartment
11% Finding the right hotel rooms
11% Logistics
WendyPerrin.com
Family Trip Requests

16. Top Interests and Concerns
29% Food
27% Being active
24% Hiring kid-friendly guides
22% Access to a beach
16% Relaxation
16% Local Culture
16% Access to a pool
WendyPerrin.com
Family Trip Requests

17. Happy Travels With Your FAMILY!
The Blue Lagoon, Iceland