1. BUSINESS MODEL
FT Group – 07 Assignment 2

2. Agrow Token Common Problem in India Inefficient Distribution Channel
Too many middlemen between producers and consumers
Raised costs by each step
Lack of product clarity/information
Entry barriers for farmers into mainstream
Lack of Infrastructure:
No proper guidance on advance farming
Still, 96% of farmers use conventional farming methods
Lack of access to the supply of organic fertilizers and pesticides
Inefficient physical means of storage, processing and preservation
Hurdles
Only 5% of farmers are big landowners; 20 and 75% farmers are below 10 and 2 acres land, respectively
More than 50% of farmers are dependent on seasonal farming
75% of farmers cannot afford infrastructure costs

3. Our Solution
To develop a decentralized market place for farmers and retailers
To enable P2P contract farming using smart contracts technology
To improve supply chain management
To create a repository of farmers using biometric methods
To enable P2P funding for farming projects

4. What is Agrow?
It is ABCDE of modern farming. Agricultural BlockChain-based distributed ecosystem
It is a market place that facilitates the formation of storage units for cultivated crops and trading of crops
It innovates crop production, storage and distribution by introducing transparency in supply chain and finance
It eliminates the traditional multi– level distribution structure by removing middlemen

5. Thank You
Kartik Masalia