1. Maximizing Collaboration to Win & Grow Your Business
Case Study:
CWRU Data Center Expansion

2. 5 Key Steps to Success Recognize the needs of all involved parties
Outwork the competition upfront
Close the deal
Execute the work
Go forth and prosper…

3. Recognize the Needs of All Involved Parties
Customer’s needs…
Diversity firm’s needs…
Majority firm’s needs…
What approach gives all involved their best opportunity to Win The Game?

4. Outwork the Competition Upfront
Develop your expertise
Diversity status purely an added-value
Earn “Champions” in each organization
You win or lose the game long before it ever begins…

5. Close the Deal
Champions are critical in overcoming the barriers to entry
Important they be at the ‘right’ level
Stay strong. Don’t quit. Fight a good, clean fight
Maintain good communication within the team

6. Execute the Work
Be upfront about your strengths & weaknesses and leverage the collective resources of the partnership to provide the best solution for the client
Collaboration gets you the extra phone call…
Actively communicate with your champions – don’t forget them now that you’ve secured the work

7. Go Forth and Prosper…
Actively market the strengths of both the collaborative team and each partner firm
Celebrate your success…
Maintain your momentum and work together to identify new Champions
Always remember that it’s an incentive-based world

8. Why do we Collaborate?
To Win The Game!

9. Maximizing Collaboration to Win & Grow Your Business
Case Study:
CWRU Data Center Expansion