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Published byJaida Bulman Modified over 10 years ago
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Welcome (velkomid)
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Cooperative Marketing A rising tide floats all boats… State: Destination/Generic Marketing Communities: Marketing & Sales Business: Booking (close the deal)
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ALASKAS VISITORS Who Are They? 50-55 years old Educated Higher Income No kids at home Trending….
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WHY DO THEY VISIT? North America: Bucket List! All Visitors: M__________ G___________ W__________ Bonus Question: After they leave, they most remember F___________ P___________
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…AND WHERE DO THEY COME FROM? North America International Australia, UK, German Speaking Europe, Japan, Korea Emerging Markets: Brazil, India, China Brand USA
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Modes of Travel Getting to Alaska Cruise Air Auto/Marine Highway
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…AND WHERE DO THEY COME FROM? North America International Australia, UK, German Speaking Europe, Japan, Korea Emerging Markets: Brazil, India, China Brand USA
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WHAT ABOUT WINTER? The _____ Season Community Based / Event Driven in Alaska Fairbanks Valdez, Sitka Anchorage: Fur Rendezvous, Iditarod Alaskan Neighbors
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Extending Our Season
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Value of Tourism Keeping (or gaining) Community Support
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Partnerships?
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Takk!
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