1. PAUL HUSSEY
MEETINGS BENCHMARKING

2. The MeetingsBenchmark Ltd ©2019
The MeetingsBenchmark Ltd ©2019

3. LIVE REAL TIME MEETINGS BENCHMARK REPORTING - PAST AND FUTURE
MeetingsBenchmark draws on data provided by subscribing agents, venues and booking channels.
At Friday 4 January ..
£502,040,390 spend across 264,122 meetings
Added non delegate spend , groups
The MeetingsBenchmark Ltd ©2019

4. 2017 – 2018 ANNUAL SPEND SNAPSHOT HBAA INPUT
The MeetingsBenchmark Ltd ©2019

5. 2017 – 2018 UK ANNUAL SPEND HBAA INPUT
The MeetingsBenchmark Ltd ©2019

6. 2017 – 2018 RATES AND VOLUME
2018
Also tracking meeting spend non delegate
2017
The MeetingsBenchmark Ltd ©2019

7. RATES INDICATOR
2019
2018
2017
2016
The MeetingsBenchmark Ltd ©2019

8. 2018 AHEAD VS FINAL As 2018 ended As forecast last Jan
Is January forecast an indicator?
8800 bookings so far for 2019 and £35m revenue.
This time last year and £33m revenue
As expected – 24 hr rate lower by earlier booking…tell your clients again - 7% to be saved
DDR marginal difference
As forecast
last Jan

9. SPEND - MONTHLY VIEW
No surprises to see the monthly pattern but…….

10. HIGHEST SPEND DAY
? Date and month ?

11. HIGHEST SPEND DAY ? Tuesday 20 March £1,041,316.80 date
average_total_spend
total_spend
events
venues
Tuesday 20 March
£2,350.60
£1,041,316.80
446
328
£5,660.34
£962,257.66
172
140
£2,563.02
£950,882.14
373
301
£2,514.51
£930,368.52
371
283
£2,667.41
£928,258.06
349
275
£2,613.02
£919,781.32
354
284
£2,278.36
£906,787.71
403
286
£2,805.92
£906,313.41
326
£2,450.85
£889,659.72
365
295
£2,331.27
£876,556.69
378
296
£2,472.27
£867,766.70
352
267
£2,062.49
£866,246.53
425
320
£4,427.76
£863,413.67
196
151
£2,821.80
£857,826.23
305
253
£2,838.42
£857,204.03
304
238
£2,098.29
£856,104.26
411
303

12. MOST PROFITABLE DAY ?
date
average_total_spend
total_spend
events
venues
Tues 20 March
£2,350.60
£1,041,316.80
446
328
??????????
£5,660.34
£962,257.66
172
140
£2,563.02
£950,882.14
373
301
£2,514.51
£930,368.52
371
283
£2,667.41
£928,258.06
349
275
£2,613.02
£919,781.32
354
284
£2,278.36
£906,787.71
403
286
£2,805.92
£906,313.41
326
£2,450.85
£889,659.72
365
295
£2,331.27
£876,556.69
378
296
£2,472.27
£867,766.70
352
267
£2,062.49
£866,246.53
425
320
£4,427.76
£863,413.67
196
151
£2,821.80
£857,826.23
305
253
£2,838.42
£857,204.03
304
238
£2,098.29
£856,104.26
411
303

13. MOST PROFITABLE DAY ? Monday 15 October £5,660.34 £962,257.66 172 date
average_total_spend
total_spend
events
venuesTues
Tuesday 20 March
£2,350.60
£1,041,316.80
446
328
Monday 15 October
£5,660.34
£962,257.66
172
140
£2,563.02
£950,882.14
373
301
£2,514.51
£930,368.52
371
283
£2,667.41
£928,258.06
349
275
£2,613.02
£919,781.32
354
284
£2,278.36
£906,787.71
403
286
£2,805.92
£906,313.41
326
£2,450.85
£889,659.72
365
295
£2,331.27
£876,556.69
378
296
£2,472.27
£867,766.70
352
267
£2,062.49
£866,246.53
425
320
£4,427.76
£863,413.67
196
151
£2,821.80
£857,826.23
305
253
£2,838.42
£857,204.03
304
238
£2,098.29
£856,104.26
411
303

14. SPEND - WEEKLY VIEW

15. SPEND - WEEKLY VIEW
Today's holidays are Clean Out Your Computer Day, Hug Day, International Darwin Day, Lincoln's Birthday

16. SPEND - WEEKLY VIEW
CAPS LOCK DAY , EVENT ORGANISERS DAY

17. ALWAYS SHORTER…..? Also tracking meeting spend non delegate
The MeetingsBenchmark Ltd ©2019

18. ALWAYS SHORTER….. 2018 2017 Also tracking meeting spend non delegate
The MeetingsBenchmark Ltd ©2019

19. 2018 UK ANNUAL SPEND SMALL MEETINGS
???, ???, ???
5-20 delegates
The MeetingsBenchmark Ltd ©2019

20. 2018 UK ANNUAL SPEND SMALL MEETINGS
What percentage of actual bookings is accounted for by meetings delegates?
What percentage of revenue?
The MeetingsBenchmark Ltd ©2019

21. 2018 UK ANNUAL SPEND SMALL MEETINGS
The Maths
51% of bookings
ALL
5-20 delegates
The MeetingsBenchmark Ltd ©2019

22. 2018 UK ANNUAL SPEND SMALL MEETINGS
The maths
51% of bookings
20% of revenue
ALL
5-20 delegates
The MeetingsBenchmark Ltd ©2019

23. 2018 UK ANNUAL SPEND SMALL MEETINGS
5-20 delegates
The MeetingsBenchmark Ltd ©2019

24. The MeetingsBenchmark Ltd ©2019
Venues of Excellence
The MeetingsBenchmark Ltd ©2019

25. MEMBERS MEETING
PARK PLAZA VICTORIA
FRIDAY 11TH JANUARY 2019